Shower Gel (Body Wash) Market was valued at USD 25.8 Billion in 2022 and is projected to reach USD 38.5 Billion by 2030, growing at a CAGR of 5.3% from 2024 to 2030.
Looking at 2021 and 2022, the market showed signs of stabilization, with growth in both the luxury and budget segments. Manufacturers began introducing innovative formulations and fragrances, adding to the diversity of offerings available. Despite challenges posed by the global pandemic, the industry showed resilience, driven by the consistent need for hygiene products and increased online shopping. The trend toward sustainability also led to a surge in demand for refillable and biodegradable packaging. Major brands expanded their product lines, offering body washes with specific benefits like moisturizing, exfoliating, and skin-brightening properties, catering to a wide range of consumer needs.
The outlook from 2023 to 2033 paints an even brighter picture for the Shower Gel (Body Wash) Market, with expectations for consistent growth. The demand is expected to rise due to several factors, including the increasing global population, a growing emphasis on personal care, and the continuous shift toward natural and eco-friendly products. The market will also benefit from technological advancements in formulation and packaging, such as the development of shower gels that offer multiple skin benefits with fewer chemicals. As more consumers lean toward wellness-centric products, the preference for natural, vegan, and cruelty-free body washes will continue to drive innovation in the sector.
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The Shower Gel (Body Wash) Market from 2018 to 2022 has experienced significant fluctuations, shaped by evolving consumer preferences, technological advancements, and an increased focus on wellness. In 2018, the market was relatively stable, with consumers mainly purchasing traditional body washes that focused on essential cleansing. However, by 2020, as wellness and self-care trends surged, the market saw a shift toward premium and natural products. During this period, organic ingredients, cruelty-free certifications, and environmentally-friendly packaging became critical driving factors. As people became more conscious about the ingredients in their personal care products, the demand for organic and non-toxic body washes increased sharply, spurring growth in the market.
P&G
Unilever
Johnson
Shanghai Jahwa
COTY
Chanel
KAO
Shiseido
LOreal
Kiehls
LVAH
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Shower Gel (Body Wash) Market
Kids
Women
Men
Based on Types the Market is categorized into Below types that held the largest Shower Gel (Body Wash) market share In 2023.
SurfactantType
Soap Type
Surfactant and Soap -Based Complex Type
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Shower Gel (Body Wash) Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Shower Gel (Body Wash) Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Shower Gel (Body Wash) Market, By Type
6. Global Shower Gel (Body Wash) Market, By Application
7. Global Shower Gel (Body Wash) Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Shower Gel (Body Wash) Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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