Four Reasons Why Personalised Gifts are the Best!

There is little question that personalised gifts have emerged as a big player in the world of gift-giving. If personalising an ordinary present by engraving the recipient’s name or adding a few notes about how much they mean to you can make it more special, what’s not to love? Given that the act of gift-giving is all about expressing your feelings through an object, including those feelings in the present seems like it would be a natural fit.

Because special things are meant for everyone, including women, men, children, and the elderly, you can get personalised gifts — such as engraved pens, wallets or photo frames — for anyone. So, if you have been debating whether or not to go the extra mile and personalise the presents you have in mind, we are here to tell you that you should go for them.

But do not simply take our word for it — research proves how people perceive personalised items as having a higher value than their non-personalised counterparts. In fact, personalised goods often fetch a price 40% more than their non-personalised counterparts.

Here’s why:

It is all about those personal connections.

Allowing for a greater sense of the gifter’s personal connection to the recipient is one of the key motivating factors for the appeal of personalised gifts. People can materialise their relationships and create a unique connection with the people they value most through personalised products — whether they be engraved vases or jewellery. What a personalised present does is establish a connection, celebrate that connection, and then help that connection grow stronger over time. That you cherish having such a wonderful relationship with the other person is something that, without a doubt, will not ever be forgotten by that person.

Thinking of you.

You are probably familiar with the adage, “it is the thought that counts.” A personalised gift demonstrates that the giver put even more thought into choosing it. The gift-giver chose not only the item to be gifted but also how it was to be personalised. And the process of personalisation requires more consideration than just buying a gift. When someone receives a present that has been personalised for them, they get the impression that the person who gave them the gift put a lot of effort into it and that it was meant to make them feel special.

Ideal for any occasion.

Finally, something will make it easier for people to shop for gifts for the people they care about the most! Personalised items are the perfect gift for any occasion, whether it is an anniversary, birthday, Christmas, Valentine’s day, retirement or wedding.

The explosion of the me-commerce industry

Personalised presents are superior to generic gifts in terms of thoughtfulness and uniqueness. Why, then, would anyone choose something that requires more time, effort, and money when they can get a fantastic personalised present without leaving the comfort of their home? When it comes to product personalisation specifically, research conducted by Deloitte found that at least one in three consumers want the ability to personalise the products they purchase. Now you only need to do the maths.

People place a higher value on personalised goods for many reasons — one being the ability to express their feelings through a customisable gift.