In this picture you see the lady in bra and panties using a pole vault to throw herself through the window of a man that is putting on Axe fragrance. The commercial is advertising the strong effect of spraying Axe on you will bring in beautiful women. Throughout the commercial she only focus on getting to the man spraying the fragrance. She walks through all these other men that are looking at her but she does not pay them any attention because she is only focused on getting to him. In killbourne's article "Two Ways a Woman Can Get Hurt," she explains that the advertisement world wishes to objectify and present products and women as sexual objects used to relate the central idea of perfection and female sexuality to that certain product. In Kilbourne's article, she states, "pornography can be considered mainstream," (Kilbourne 577). In today's world porngraphy is everywhere in commercials and we may not even pay it any attention. I know I didn't realize how much sexual content was in movies, commercials, songs, and literally everywhere you look until after I read Killbourne's article now I pay more attention to the commercials and music videos.