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(Open up next slideshow called "Set Options" and show comparison page on slide 2)
When it comes to high-quality kitchen products, it’s like anything else; there’s a wide range of quality and prices. CUTCO is top rated so we only compare to the highest quality brands.
Here's a comparison for our top competitors, Wusthöf and Shun. Have you heard of them before?
Wüsthof is made in Germany and Shun is made in Japan.
Each brand has different types of sets, which range in price.
The suggested price for this Wüsthof set is $3435. Sometimes, you can find it on sale for $2000. There are some major differences between these brands and CUTCO:
Wüsthof has mostly straight edges & they recommend sharpening before each use.
They are not recommended for the dishwasher and the warranty only covers defects.
In comparison, CUTCO has your unique wedge-lock handle, exclusive Double-D® “stay-sharp” edge, and we have our 4-Part Forever Guarantee including our Free Sharpening.
CUTCO owners will tell you that it’s ten times better than any knives they’ve ever used. Just considering the guarantee and unique features, most people would agree that CUTCO is at least twice as good as Wüsthof.
When something offers twice the quality and twice the value, you would expect it to be at least twice the price. At twice the price you’re talking over $4000 for a set of CUTCO.
(next slide.)
Page 9
The Homemaker+8 is our most popular set. It’s perfect for families that cook 2-4 times a week. It has the ten basic tools I explained earlier, 8 Table Knives, the woodblock, and a sharpener for straight edges.
We also have a Homemaker set without Table Knives.
If you were considering a set of CUTCO, would you prefer the set with the Table Knives or without the table knives?
The great thing is that it doesn’t cost $4000 In fact, it doesn’t even cost as much as Wüsthof price of $3435.
IF +8 - The Homemaker+8 Set is only $1419 paid in full, which includes shipping but not tax. But most of our customers take advantage of our 5-month, interest-free easy pay option which is only $287 today plus tax.
IF NO TABLE KNIVES - The Basic Homemaker is only $1122 paid in full, which includes shipping but not tax. But most of our customers take advantage of our 5-month, interest-free easy pay option which is only $227 today plus tax.
(Have them WRITE DOWN investment options on paper)
BUY NOW BONUS: We have a bonus where, if you buy now, I can give you an Entertainer Pack, or a pair of Super Shears for FREE!
Which would you use more, the Shears or the Entertainer Pack?
Ask for the Order: ___________, I wouldn’t be doing my job if I didn’t ask you; Would you like to try out the Homemaker Set today and let me give you the ___________ for FREE?
(Smile 😁, be completely quiet 🤫 and wait for answer😇😎.)
(If in Fast Start or on Base Pay -- Call Coach to Check in Now)
If Yes: Congratulations! You’re going to love your CUTCO! By the way, do you guys ever entertain or host family occasions?
(If yes) Okay - Just in case you might like one of our more complete sets better, I'm going to show you two other options. (Click Here)
If your customer LOVES the Homemaker+8 but is on the edge, CALL COACH FOR “FRIENDS AND FAMILY DISCOUNT”.
If your customer LOVES the Homemaker+8 but is on the edge, CALL COACH FOR “FRIENDS AND FAMILY DISCOUNT”.
If No: No Problem! :-) If you don't mind me asking, what is it about the Homemaker you’re unsure of? (Based on their answers, read below)
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HANDLING KNEE-JERK REACTIONS (Only Read One)
HANDLING KNEE-JERK REACTIONS (Only Read One)
Too Much Money/Can’t Afford it: I completely understand. $1419 is a lot all at once. That’s why most of our customers split it up over 5 months, interest free. It would only be $287 per month plus tax. How does that sound?
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I Need to Think About it: I completely understand. $1419 is a lot of money to be impulsive. That’s why most customers take advantage of the 15-business day trial. If you don’t love it after a few weeks, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $287 today plus tax. How does that sound?
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Need to Talk to Spouse: I completely understand. That’s why most customers use the 15-business day trial to make sure they can really see the value. If they don’t love it, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $287 plus tax today. How does that sound?
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Too Many Pieces: I completely understand. At first, 10 tools may seem like a lot. After a couple of weeks, if there is a piece or a few pieces you’re still unsure of, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $287 plus tax today. How does that sound?
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Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free bonuses. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can customize whatever you want!
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I definitely want to buy later: Ok! That's great. Let me give my manger a call real quick! (Call Manager)
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If No TWICE:
“(Name)___, you don’t have to get anything today, but I do need to get the practice going through the last few slides of the demo. Feel free to say NO as many times you want, it won't hurt my feelings. But when you see something that you like, please let me know.
"Let’s skip the NEXT TWO SLIDES and look at your Galley + 6. It’s one of our most popular options if the Homemaker set is just a little too much."
(SKIP THE NEXT 2 slides and go to SLIDE 6)
Page 10
DROPPING DOWN (GO SLOW)
DROPPING DOWN (GO SLOW)
(GO SLOW) Next is your GALLEY SET...
(GO SLOW) Next is your GALLEY SET...
It’s a perfect starter set and it’ll take care of all your needs... (Explain pieces in set)
As you can see... it has the Paring Knife for the air, Trimmer for small stuff, Spatula for sandwiches, a meat knife, a serving piece, a veggie chopper, and a bread knife. And it still comes with 6 Table Knives.
It’s a few less knives for a lot less money! Instead of paying $1419 for the Homemaker Set...
(ONLY SAY 1 SET OF PRICES BASED ON IF THEY WANT TABLE KNIVES OR NOT)
The Galley+6 is only $1024 before tax or $208 per month for 5 months, if you think about it that's only $52 a week
The Basic Galley is only $789 before tax or $161 per month for 5 months, if you think about that's only $41 a week
BUY NOW BONUS: If you get this set today, I can still include the (Shears or Entertainer Pack) for free!
Ask for the Order: Is that something you’d like to get today?
If Yes: Congratulations! You’re going to love CUTCO! (GET INTRODUCTIONS) (Then submit the order on the app)
If Not YES but Customer is on the edge: (feel free to call your COACH for a deal)
If still No: No problem. Thanks so much for letting me practice showing all these options. This really helps a ton. Feel free to keep saying NO as many times you want, it won't hurt my feelings. But when you see something that you do want, please let me know. On the next slide are some of our starter sets in blocks. (Slide 7)
Page 11
DROPPING DOWN - STARTER SETS
DROPPING DOWN - STARTER SETS
(Click to Slide 7)
The first starter set is the Essentials +5
This Comes With:
5 Table Knives, Paring Knife, Spatula Spreader, Turning Fork, Petite Carver, Petite Chef, A Block for storage and a Cutting board
This Set has the 5 most Essentials tools that you would need in your kitchen, and you have the option to get it with or without the 5 table knives.
If They Want Table Knives: The Essentials+5 Set is ONLY $799 total or you can split it up over 5 months, interest free and it is ONLY $162 before tax.
If They DON'T Want Table Knives: The Basic Essentials is only $593 total or you can split it up over our 5-month interest free easy pay option which would only be $121 today before tax
(Have Customer write down investment option for the set)
Now with the Buy Now Bonus, if you get this set today I can still Include the Super Shears for free!
Does that sound like a better fit for you today?
If Yes: Congratulations! You’re going to love your Cutco! While I write that up, lets look at some of our accessories
If Unsure: (Call manager for Deal/Discount or Drop Down)
If No: No Worries! Our Next Starter Set is The Studio +4
The Studio +4 Comes With:
4 table knives, Paring Knife, Trimmer, Spatula Spreader, A Block to store them, and a Cutting board
If They Want Table Knives: This Set is Only $637 total or $129 today with our 5 month interest free easy pay option!
If They DON'T Want Table Knives: This Set is Only $472 total or $97 today with our 5 month interest free easy pay option!
If you get this set TODAY I can still include the Shears for free with the Buy Now Bonus!
Does that sound like something you want to do today?
If Yes: Congratulations! You’re going to love your Cutco! While I write that up, lets look at some of our accessories
If Unsure: (Call Manager for Deals/discount or Drop Down)
If No: No Worries! Let me show you our last few Starter sets that might be a better option for you today!
(Click to Slide 8)
Here We Have our Space Saver Set, All Knife Set, Kitchenette Set, and Gourmet Set!
The Space Saver Comes With:
A Chef Knife, Petite carver, Trimmer, 4 inch Paring knife, 2 3/4" Paring knife, cutting board, and a straight edge sharpener
The All Knife Set Comes With:
2-3/4" Paring knife, Trimmer, Spatula Spreader, Chef Knife, 9" Carver, Tray, Cutting Board, and a Straight Edge Sharpener
The Kitchenette Set Comes With:
2-3/4" Paring Knife, Trimmer, Turning Fork, Petite Carver, Slicer, Cutting board, and a Tray
The Gourmet Set Comes With:
A Boning knife for deboning meats, A Hardy Slicer for hardy jobs in the kitchen like Pepperoni, Beets, and Sweet potatoes. It also comes with the 7 inch Santoku for Veggies and meats, a Vegetable Knife for chopping and transferring veggies into a pot or pan, and a Cleaver, it is a pound and a half of steel, it will cut through just about anything! This set also comes with a Block for Storage and a cutting board
Out of these 4 Starter Sets, Which Combination do you like the best?
(Look at Chart below and Present Price of Favorite Starter Set)
That Set is Only _____ total and you can still split it up over over our 5 month interest free easy pay option, which would make it only ______ today!
(Have Customer Write Down the Deposit of their favorite set)
With the Buy Now Bonus if you get this set today, I can still give you the Super Shears for free!
Would you like to go ahead and try out the ______ set today and get your Shears for free?
If yes: Congratulations! You’re going to love your Cutco! While I write that up, Let’s look at some of our accessories!
If unsure: (Handle Objection, or Call your Manager for deals/discounts or drop down)
If No: OK, great. I'm kinda glad you said NO to that offer because this is the part where I need the most practice. This part is where people create their own custom set that fits exactly what you want. This really helps a ton and this is great for customers.
Page 12
On this next slide you'll see all the items in the complete set. S means Straight Edge and DD means the Double Durable Edge (Slide 9)
CUSTOMIZING OPTIONS
CUSTOMIZING OPTIONS
(Name) _________, Custom Special #1 is called the Pick Five.
Let’s make a list of your 5 favorite tools you see yourself using the most.
Let’s make a list of your 5 favorite tools you see yourself using the most.
(Ask customer to write down their 5 favorite pieces while you are entering them in the Cutco Orders app)
Now when you get these 5 knives TODAY, you can get a pair of Super Shears or 4 Table Knives for FREE! Which free option would you prefer? (Shears are $125 -- Four Table knives in box are $192)
“OK, great, give me one minute to work on that total”
(Add the free item and bonus it. Then go to the blue bar to see pricing options and cost).
(OR Silently: Add up the individual prices of 5 knives they picked, $12 for the admin fee then divide the total by 5 if it's over $400 (or divide by 3 if it's over $200) and then write down the in-full & monthly amount in your notebook).
Over $400 you can do a 5-Pay
Over $200 you can do a 3-Pay
Over $70 you can do a 2-Pay
Okay I'm ready with the price for you. You can jot this down.
The total value of everything, including your Buy Now Bonus is: ___________
But because of the special, the amount comes to only: ___________
On a __-pay investment plan, that’s only: ___________ today!
Would you like to go ahead and get this custom set today?
If Yes: Congratulations! You’re going to love CUTCO! (GET INTRODUCTIONS) (Then submit the order on the app)
If Unsure: (Call Manager Or Drop Down)
If No: OK. That was Special # 1. Now let's look at Special # 2.
This special is your Buy 3 Get 1 Free! It's a great way to get started with your CUTCO set.
This special is your Buy 3 Get 1 Free! It's a great way to get started with your CUTCO set.
Out of the FIVE on your list, which ONE knife would you use the least?” (Remove the shears/table knives and the one knife they would use the least)
OK, give me one minute to calculate that new price...
(use app to BONUS lowest priced knife)
OK, (Name)_____, for the (individually name the 4 knives) that’s only ______ in full or _______ for ____ payments. Does that sound better for you?
If Yes: Congratulations! You’re going to love CUTCO! (GET INTRODUCTIONS) (Then submit the order on the app)
If Unsure: (Call Manager or Drop Down)
If No: "(Name) _____, which are your two favorites? Ok give me 1 minute so I can show you our Free Gadget special.
(Remove the 2 knives they don't need)
OK, (Name) ____ Special #3 is the Free Gadget Special - Let's look at the next slide :-)
OK, (Name) ____ Special #3 is the Free Gadget Special - Let's look at the next slide :-)
For those 2 knives, it's only ______ in full or _____/mo for ____ payments & I can give you the Scoop, Veggie Peeler, Cheese Knife, or Pizza Cutter for Free! Which one of those would you prefer?
Is that deal something you want to try out?
If Yes: Congratulations! You’re going to love CUTCO! (GET INTRODUCTIONS) (Then submit the order on the app)
(If no but they definitely want to buy something later always help them get at least ONE item to reserve the BUY NOW BONUS.)
If No: No Worries! Let me show you how you can reserve your Buy Now Bonus
RESERVE YOUR BUY NOW BONUS—GET ONE PIECE!
RESERVE YOUR BUY NOW BONUS—GET ONE PIECE!
(Name) _____, as long as you get at least something today my office will allow me to throw in free stuff when you upgrade later. It’s called reserving the Buy-Now-Bonus because you will now be a Cutco Owner in our office. Cutco Owner's are always eligible for discounts and free items in the future especially at my office.
Which is your #1 favorite tool from this slide that would use the most or do you really love another item?
Get price - break into 2 payments
Ex: Trimmer = $81(with tax and admin fee) is roughly $42 per month or a little more than $1 per day.
That is only $____ which is only ______ per month on a 2-pay plan.
Would you like to start your CUTCO set with that tool today?
*You can put any order over $70 retail price on a 2-pay. Recommend a DD-Edge® to start with.
If Yes: Congratulations! You’re going to love CUTCO! (GET INTRODUCTIONS) (Then submit the order on the app)
If No: No Worries! Thank you so much for letting me practice my program with all of these options. One last part next 👍🤗 (Get Introductions)
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