I built a research prompt for HubSpot's Blog Research Agent tool to identify high-performing blog topics relevant to Third Wunder's industry and audience. This supported long-form content planning with SEO in mind.

I completed a campaign brief inside HubSpot's Campaign Assistant. This included voice/tone preferences, offer positioning, call-to-action style, and target audience, establishing the foundation for future social posts, emails, and landing page copy.

• Purpose: Promote [specific feature, blog post, or announcement]

• Tone: Informative and solution-oriented

• Audience: [e.g., business owners, marketers]

• Purpose: Generate SEO-friendly, thought-leadership articles

• Keywords: "AI Powered Marketing Tools" | "How to scale content with AI" | Marketing workflow automation"

• Example Topics: "10 Strategic Marketing Goals for 2026: A Practical Guide" | "10 Steps to Audit Your Marketing Strategy for Sustainable Growth"

• Platforms: LinkedIn, Instagram, Facebook

• Purpose: Build awareness, share through leadership, promote blog posts

• Includes: Hook lines, CTA options, post variations

• Focus: Campaign-specific landing page for lead generation

• Sections: Header, sub-header, feature bullets, trust signals, CTA

• Strategy: Designed for quick readability and conversion

I created a detailed KPI (Key Performance Indicator) plan to help Third Wunder measure the success of their proposed marketing campaign. This document outlines key metrics across engagement, content performance, and lead generation, and includes target benchmarks based on industry standards.

Metrics Included

• Social post engagement rates

• Email open and click-through rates

• Blog traffic growth

• Landing page conversion rates