Reliability determines the error margin in research, if the results are consistent and produce the same results then it can be ascertained that the research is reliable.

Reliability will be measured by undergoing multiple analysis methods such as test-retest method with consistent results to determine that no errors occur in the research.

Validity determines if the research will accurately correspond to the proprieties of the physical world and verify if the research will analyse what is expected to be analysed. In our research strategy validity will be proved by comparison with other already proven valid sources such as betterhelp.com which is a valid website that deals with teletherapy and online counselling.

Generalisability determines how much the research results can be widely recognised to a much larger context, it is often met in quantitative research methods, and it can be proven by the accuracy of the research as well as the target.

Ethical considerations are a set of principles that will protect the rights of the research participants, they will consist of informed consent, anonymity confidentiality, the communication of the results, the option of voluntary participation, the use of ethical consideration measures will also improve the validity of the research.

The research will use data collection methods such as a survey as a main primary research approach and feedback from friends, family, specialists, personal research and utilisation of the collected data will be the secondary research approach.