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7 Surprising Things You Didn't Know About M.A.C.
7 Surprising Things You Didn't Know About M.A.C.
You may be the kind of M.A.C. fan who, at any given moment, owns no fewer than five Ruby Woo lipsticks just in case it ever goes out of stock (don't worry, I bit my tongue as I wrote that!), or you may be the kind of M.A.C. junkie who glues herself to the computer, constantly refreshing the page any time their newest limited-edition collection launches. But even the most die-hard fans will be surprised by these seven facts about Makeup Art Cosmetics (which is what M.A.C. stands for, by the way—but of course you already knew that).
M.A.C. was founded in Toronto, Canada in 1984 by makeup artist Frank Toskan and salon owner Frank Angelo. The company was originally called Make-Up Art Cosmetics, but they eventually shortened the name to M.A.C.
Lipstick is the #1 category for MAC (and the beauty industry as a whole) in the U.S
M.A.C. is also known for its charitable initiatives. The brand has a long-standing partnership with the M.A.C. AIDS Fund, which supports HIV/AIDS prevention and treatment programs around the world.
M.A.C. is beloved by makeup artists and celebrities alike. Some of the brand's most famous fans include Lady Gaga, Rihanna, and Madonna.
In addition to their iconic lipsticks, M.A.C. is also known for their eye makeup products, including their highly pigmented eyeshadows and long-lasting mascaras.
M.A.C. often collaborates with fashion designers and celebrities on limited-edition collections. Some of the brand's most notable collaborations have included collections with Patrick Starr, Selena Gomez, and Aaliyah.
M.A.C. is now owned by Estée Lauder Companies, Inc., which acquired the brand in 1998. Despite the change in ownership, M.A.C. has continued to maintain its reputation for high-quality, innovative makeup products.
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