Babajimi-Joseph Boluwatife
Babajimi-Joseph Boluwatife
Hi. Call me Dr. Bollus.
As a digital marketing & e-commerce specialist with over 5 years of experience, I help health technology brands to connect with their audiences through AI-powered imagery, social media management and Meta advertising.
My journey is unconventional; from diagnosing animal ailments as a veterinarian to diagnosing traffic leaks and conversion diseases for online businesses. While I have contributed to various industries other like fashion retail, multi-vendor e-commerce, and business consulting, I am now focused on marketing health technology.
This unique path taught me a fundamental truth: whether in surgery or SEO, precision, analysis, and a systematic process are the keys to health and growth.
My Philosophy: Data-Informed, Not Data-Dictated.
In a world obsessed with vanity metrics, I focus on what truly matters: revenue, ROI, and sustainable growth. I believe in the power of empathy-driven marketing, where deep customer understanding meets ruthless analytical optimization.Â
My approach is a blend of art (creative storytelling) and science (data, testing, automation) to create strategies that are not only effective but also resilient to algorithm changes.
My Proof is in the Results.
I move beyond promises to deliver tangible outcomes:
Scaled organic traffic by 130% for an e-commerce platform by achieving #1 Google rankings for 50+ product pages.
Generated over $8,000 in revenue from a $3,000 ad spend for a health-tech brand by mastering Meta's advertising algorithms.
Led a 5-person cross-functional team to automate reporting, saving 15+ hours per week and reallocating resources to high-impact growth activities.
Pioneered content strategies for blockchain and AI companies, transforming complex tech concepts into compelling narratives.
My Core Capabilities:
I specialize in the full-funnel customer journey:
Technical & On-Page SEO: Site audits, keyword strategy, and content optimization to dominate search engine results.
Content Strategy: Creating authoritative, user-focused content that ranks and converts.
Paid Advertising (Meta & Google): Building and managing high-ROAS campaigns from the ground up.
Marketing Automation: Streamlining workflows with tools like Make.com and ActiveCampaign to nurture leads efficiently.
AI-Powered Marketing: Leveraging cutting-edge tools to enhance productivity and personalization at scale.
Why My Unconventional Background is Your Strategic Advantage:
My training as a doctor didn't just teach me medicine; it forged a mindset that I apply to every project:
Diagnostic Rigor: I don't treat symptoms; I find the root cause of your marketing problems.
Systematic Thinking: I build scalable, repeatable processes that ensure consistent results.
Calm Under Pressure: Whether it's a core update or a drop in conversion rates, I approach problems with a calm, analytical demeanor.
Empathy: I strive to understand your audience's pain points as deeply as a doctor understands a patient's ailments.
Let's Build Something Meaningful.
I partner with ambitious brands and agencies that are serious about growth. If you're looking for a strategist who brings a unique perspective, a proven track record, and a process-oriented mindset to the table, you've found him.
Ready to architect your growth? Let's connect.
The core principles I work with include:
Responsibility
Integrity
Diligence
Empathy, and
Fairness
(R.I.D.E Fair)
These five principles guide my interaction with my clients and my contribution to the global marketplace.
An article I wrote 2 years ago still ranks for a highly relevant long-tail keyword on the first page of Google SERPs