Life of a Don (also abbreviated to L.O.A.D.) is the second studio album by American singer and rapper Don Toliver. It was released on October 8, 2021, through Cactus Jack Records, Atlantic Records, and We Run It. The production on the album was handled by multiple producers, including Mike Dean, Mustard, Metro Boomin, Allen Ritter, Hit-Boy, Cardo, and Sonny Digital, among others. The album also features guest appearances from Travis Scott, Kali Uchis, Baby Keem, HVN, and SoFaygo.

Life of a Don was supported by two singles: "What You Need" and "Drugs n Hella Melodies". The album received generally positive reviews from music critics and was a commercial success. It debuted at number two on the US Billboard 200 chart, earning 68,000 album-equivalent units in its first week.[2]


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On February 2, 2021, Don Toliver cryptically announced Life of a Don via Twitter.[3] Toliver's Cactus Jack Records label boss, American rapper and singer Travis Scott, teased his excitement and involvement in the album in a tweet on April 9. Toliver had previously planned to release the album in July 2021.[4] On September 28, Toliver announced the release date of the album and revealed its cover art a few hours later.[5] He also teased the opening track, "Xscape", in a trailer video of the album.[6] To support the album, Toliver went on tour with American rapper Bia, serving as a special guest.[7]

Two singles preceded the release of the album. The lead single, "What You Need", was released on May 4, 2021.[8] The second single, "Drugs n Hella Melodies", featuring Toliver's girlfriend, Colombian-American singer Kali Uchis, was released on June 18, 2021.[9] Both music videos were filmed in Colombia and released alongside the songs on their respective release dates.

Life of a Don was met with generally positive reviews. At Metacritic, which assigns a normalized rating out of 100 to reviews from professional publications, the album received an average score of 73, based on six reviews.[10]

Life of a Don debuted at number two on the US Billboard 200 chart, earning 68,000 album-equivalent units, (including 18,000 copies in pure album sales) in its first week.[2] This became Toliver's second US top-ten debut on the chart and highest-charting album to date.[2] The album also accumulated a total of 64.13 million on-demand streams from the album's songs.[2]

This album right here I really took a lot of responsibility in just creating my vibe and just going out my way to just create I felt like I needed to create. A lot of this is soly focused on me, just trying to create my own vibe. With this Life of Don, because this is my life, you know, and I want it to be extravagant the way it is in real life.

For the subject matter of the album, Don Toliver gives fans a deeper glance into his life as it stands today, and really taps into more of the events that take place in his life. Life of a Don, while such a simple title, is definitely a play on words as well. Don meaning Don Toliver, and Don meaning a higher-up or a boss. Don was able to perfectly capture what fans loved from his previous body of work, and expound upon it, making it a step further. We got to learn more about the highs and lows from his last album, and now on Life of a Don, we get to know more about not only Don Toliver, But Caleb Toliver, which is his real name.

By far, one of the most desirable traits that a musician can have is their ability to know when and when not to utilize a guest feature. While most people may feel like the more features, the better the project is, it takes another level of artistry to be able to carry the entire project to make their story be told, and then have the features come at the perfect moment. For Life of a Don, that is the exact approach taken here. There are only five total guests on this album, that being Kali Uchis, Travis Scott, SoFaygo, HVN, and Baby Keem.

So when Toliver dropped What You Need, then followed up that release with a sultry part two music video to accompany the song Drugs N Hella Melodies (in which he and a lingerie-clad Kali Uchis take a pink bubble bath), rumors began flying of not only a new upcoming album, but a potential relationship between the two.

Just watched a guy look at Genius the whole time while reacting to one of my favourite albums. Just makes me appreciate your style of reaction even more. Experience the sound of the music first and foremost, join in if you feel the music is inviting you to, and make up your own lyrics (you can always read Genius later). Just fucking be yourself man.

The Houston-born singer-rapper has become a scorching hot commodity over the last several years. Along with his close affiliation to Travis Scott, his debut album, Heaven Or Hell, garnered an immense amount of hype before its release in March 2019.

Young rapper Don Toliver released Life of Don It is his new album It is his second studio album that he has released. Don is Signed to Cactus Jack, a record label founded by Travis Scott, he released the album on Friday, October 8, 2021.

SZA recently explained that the reason for the long gap between her first and second record is nothing to do with "album pressure", but finding it hard to fit in time for the LP while dealing with life. 006ab0faaa

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