The This is fine meme comes from a webcomic called Gunshow, by KC Green. In the first two panels of strip 648, a character known as Question Hound sits in a burning house, sipping coffee and saying, “This is fine.” As he continues to reassure himself over the course of the six-panel comic, he also begins to melt due to the heat. The particular comic strip was published on January 9, 2013, and is alternatively titled “On Fire.” The alternative text on the image says, “The pills are working,” which is used as its title.