We are constantly exposed to new media and the Internet and spend countless hours on our mobile devices daily. Social media allows users to create and share knowledge with others who share similar interests and passions (Elaine & Fuady, 2023). Participatory culture enables anyone to develop and distribute their content, sharing their knowledge with a global audience. From learning new recipes to learning a new language, many people use various social media platforms to learn independently at their own pace. Many individuals these days “not only know how to use technology, social media, and digital media; they are new creators of knowledge within those processes and are active contributors to the co-construction of knowledge across the globe” (Schrader, 2015, p.32).

The top two reasons for using TikTok for educational purposes were the easy accessibility and easy-to-understand content (Teaching with TikTok, 2023). One of the educational content makers on TikTok mentioned that the 60-second limit on each video clip forces you to pick out the essential points about the topic, thus leading to effective teaching and learning (Teachers Take Their Lessons to TikTok, 2021).