Personalized email marketing -
Customers crave personal attention and email marketing has the perfect solution. As one of the most used marketing strategies for a small business, email marketing is one of the preferred tactics for customer acquisition and retention.
Influencer marketing -
Influencers have their own loyal fan base on social platforms like Instagram and TikTok who interact with them and look up to them for personal recommendations. A high engagement rate makes this one of the best marketing strategies for your small business.
Google My Business listing -
Google My Business (GMB) listing is a must for every small business to strengthen its online presence.Because people visit 1.5 billion destinations every month based on their Google searches and 76% of those who search for something nearby visit the store within one day.
Digital event marketing -
The popularity of digital events has grown exponentially in recent years. Webinars, online conferences, live discussions and podcasts are powerful tools for brands to generate quality leads online.
Referral marketing -
One of the most effective marketing strategies for your small business is to leverage the goodwill of a satisfied customer using different types of referral programs. When your buyers are happy with your brand, ask them to spread the word about the products they love.