Types Of SEO Services

SEO is an acronym for Search Engine Optimization, which is the process of improving (optimizing) a website so that it is more readily found online.Seo services cork primarily focuses on improving a website’s rankings in search engines like Google and BING. The higher a website appears in the search engine rankings, the greater the likelihood that it will be visited. When a website received more traffic from Digital marketing agency dublin, there is a likelihood for more business.

There are several different types of website optimization. Please find below a description of various types of SEO services:

1. Technical SEO: Analysis of Website’s technical factors that impact its rankings.

An important factor for website optimization is the efficiency of the code with which the website is developed. Bloated, inefficient code can slow down a website’s load time and dilutes the code-to-text (on-page-content). When they optimize on-page content, the optimization is better received by Google when the website code is minimized. Google more readily understands the semantic meaning of a page when there is less code. This helps to improve rankings.

2. On-Page SEO: The optimization of visible page elements that affect rankings.

A web page’s title tag and meta description are critical to SEO rankings for two reasons. First, both should contain your primary keyword(s) to help Google understand the semantic meaning of your page. Rather than keyword stuffing (old-school SEO), use a variation of your keywords. It is best practice to use synonyms, word variations and change the order of words within a keyword phrase. A professional SEO services company will know how to best optimize title tags and meta descriptions to help Google search query ranking and improve organic traffic.

3. Off-Page SEO: Implementation of optimization elements not related to the page itself.

Off-page SEO techniques help increase a website’s domain authority, which is a measure of a website’s credibility and “ability” to rank well. While on-page SEO positions a website to rank for search terms well by helping search engines understand the semantic meaning of a website and its web pages, off-page SEO helps increase the authority of a website and Google’s interpretation of what websites should rank ahead of others.

4. Organic SEO: Improving rankings for the main “organic” area within search engines.

Organic SEO is important to businesses with a national & international focus. This type of SEO focuses on improving rankings within the organic search results (as opposed to the “local-pack”) by optimizing a website for Google’s search engine algorithm. Organic SEO is traditional or classical search engine optimization, which starts with keyword research. The internet is flooded with articles on how to perform organic SEO to improve Google rankings. Techniques within this form of SEO services include on-page optimization and off-page optimization, including things like meta tag and page title optimization, on-page content optimization, building backlinks, and utilizing social media.

Voice search optimization is the newest form of search engine optimization. Most people would rather use voice search than typing, which is why voice search is projected to be greater than 50% of all searches by 2020. Voice search optimization priorities include having a fast website, SSL security website encryption, and clearly defined questions, and an answer of approximately 30 words or less.