Whey Protein Concentrate Powder Market size was valued at USD 10.5 Billion in 2024 and is projected to reach USD 15.2 Billion by 2033, exhibiting a CAGR of 4.9% from 2026 to 2033.
The global Whey Protein Concentrate Powder Market was valued at approximately USD 9.2 billion in 2022 and is projected to grow at a compound annual growth rate (CAGR) of 8.6% from 2023 to 2030. The increasing demand for protein supplements, particularly in fitness, sports nutrition, and weight management, is driving this markets growth. Furthermore, the rise in consumer awareness regarding the health benefits of whey protein, such as improved muscle recovery, weight loss, and overall wellness, is contributing to the markets expansion. As a result, the market is expected to reach an estimated value of USD 17.8 billion by 2030. North America dominated the market in 2022, accounting for around 35% of the total share, driven by high demand for dietary supplements and fitness products in the region.
In terms of regional analysis, Asia Pacific is anticipated to witness the highest growth rate during the forecast period, with a CAGR of 10.3% due to the growing inclination toward fitness and health in countries like China and India. This regions rising disposable income and increasing consumer adoption of protein based dietary supplements are expected to propel market growth. Europe also holds a significant market share, contributing approximately 30% of the global demand in 2022. The increasing use of whey protein concentrates in the food and beverage industry, particularly in dairy products and functional foods, is boosting the demand in the European region. The Middle East and Africa region, though smaller in market size, is showing promising growth due to the rising trend of health conscious consumers seeking protein enriched diets.
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Agropur Ingredients
Arla Foods Ingredients
Carbery Group
Glanbia PLC
Clover Fonterra Ingredients
Hilmar Cheese Company
Lactalis Ingredients
Leprino Foods Company
Milk Specialties
Saputo Dairy Australia Pty Ltd
MusclePharm
Iovate
Dymatize
Universal Nutrition
Labrada Bodybuilding Nutrition
Cytosport
Multipower UK
Abbott
General Nutrition Centers
Agri-Dairy Products
Inc.
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Whey Protein Concentrate Powder Market
Unflavored Whey Protein Concentrate
Flavored Whey Protein Concentrate
Sports Nutrition
Dietary Supplements
Food and Beverages
Online Retail
Offline Retail
Athletes
Fitness Enthusiasts
Bodybuilders
Non-Professional Users
Powder
Ready-to-Drink
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Whey Protein Concentrate Powder Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Whey Protein Concentrate Powder Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Whey Protein Concentrate Powder Market, By Type
6. Global Whey Protein Concentrate Powder Market, By Application
7. Global Whey Protein Concentrate Powder Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Global Whey Protein Concentrate Powder Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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