Infographics utilize three general components
Infographics utilize three general components
Visual
Visual
[colour, typography, graphic]
[colour, typography, graphic]
Content
Content
[facts, data, statistics]
[facts, data, statistics]
Knowledge
Knowledge
[insight/perspective]
[insight/perspective]
Infographics also generally use two types of data
Infographics also generally use two types of data
Qualitative
Qualitative
This data reflects a preference, opinion or emotion.
This data reflects a preference, opinion or emotion.
Quantitative
Quantitative
This data reflects concrete and measurable facts.
This data reflects concrete and measurable facts.
There are several different types of infographics
There are several different types of infographics
Your infographic could stick to one type or incorporate several.
Your infographic could stick to one type or incorporate several.
Infographics are everywhere
Infographics are everywhere
Whether it's nestled within your social media feed or plastered on a large billboard by the freeway, we are consuming more and more information through infographics everyday!
Whether it's nestled within your social media feed or plastered on a large billboard by the freeway, we are consuming more and more information through infographics everyday!