You know it is impossible to explain to your customers the details of your product verbally. But you also know that it is a packaging that can do this job quite easily Therefore, you must know how to communicate to your customers through it. A good bath bomb packaging will ensure the style is attractive while sending the message.
You can always add small details on the bath bomb packaging, but there are other techniques to use as well:
Use Specific Colours
Print The Specifications
Use Graphics
How are you going to package your lavender bath bombs? Think of it this way, when customers enter the shop, they look around, and if the packaging attracts them, they go to it immediately. By using lavender colour as packaging, you will be communicating what to expect from the product through packaging. This often helps the customers to identify the product they are looking for.
Imagine packaging all of your bath bombs in one colour. Yes, it can get complicated for customers as they will have to reach each box to see which one is their need. Using colours to specify the product inside always helps in bath bomb packaging.
Similarly, use colour-coordinated packaging for each type.
Printing details on the packaging are always the best option. Sometimes, a customer wants to know more than the type of bath bomb. Perhaps they are looking for a bath bomb that can help them improve their sleep. Or something more along the hydrating line. Print all the necessary information with details about what a specific bath bomb will be bringing to the customer so they can make up their mind about it.
Write in detail that your bath bombs are great for healing purposes or that they help with detoxification. For the essential oils, you use in your products, write about their benefits in detail so customers know well about the product.
Never forget to add that your bath bombs are eco-friendly if they are. Customers these days buy products that are sustainable given the environmental crisis.
Another way is to use illustrations and graphics to communicate your message. If you are using eucalyptus essential oil in your bath bomb, why not add an illustration on the bath bomb packaging? This can be achieved by getting them custom-printed through a packaging company. Many manufacturers supply wholesale bath bomb boxes at reasonable rates, so it can be compensated if you spend a little extra on graphics.
If you are adding a fruity smell, use those fruits on the packaging to communicate what to expect when they open the package.
Whether your bath bombs help with good sleep or relax your mind, you must communicate it through your bath bomb packaging. Be clear, direct, and simple while choosing the packaging for your bath bombs. You need colours anyway, so why not choose the ones that represent the product well?
Find a good packaging company to get these custom-printed packaging boxes for your product today.