E-Cigarette & Vaporizer Market size was valued at USD 20.4 Billion in 2024 and is projected to reach USD 45.1 Billion by 2033, exhibiting a CAGR of 9.5% from 2026 to 2033.
In 2022, the global e cigarette and vaporizer market was valued at approximately USD 22.45 billion, with projections indicating growth to USD 28.17 billion in 2023 and further reaching USD 182.84 billion by 2030, representing a compound annual growth rate (CAGR) of 30.6% from 2023 to 2030. This growth is driven by increasing awareness of e cigarettes as a safer alternative to traditional tobacco products and the introduction of customizable options such as temperature control and nicotine dosage. Technological advancements like pod systems and squonk mods have also contributed to the markets expansion. Regionally, North America held the largest market share in 2022, with the United States leading due to early adoption and high consumer awareness. The U.S. e cigarette and vape market was valued at USD 8.98 billion in 2022 and is expected to grow at a CAGR of 29.8% from 2023 to 2030. Europe follows closely, with significant contributions from countries like the UK and Germany. The Asia Pacific region is anticipated to experience the fastest growth, with countries such as China and India projected to account for more than 20% of the global market value by 2021. This surge is attributed to rising disposable incomes, increased health consciousness, and the growing popularity of e cigarettes as a smoking cessation tool.
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Njoy
V2
International Vaporgroup
Vaporcorp
Electronic Cigarette International Group
Truvape
ProVape
Cigr8
KiK
Hangsen
FirstUnion
Shenzhen Jieshibo Technology
Innokin
Kimree
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global E-Cigarette & Vaporizer Market
Traditional E-Cigarettes
Vaporizers
Pod Systems
Disposable E-Cigarettes
Tobacco
Menthol
Fruity
Desserts
Beverages
Online Retail
Offline Retail
Vape Shops
Specialty Stores
Supermarkets/Hypermarkets
Convenience Stores
Adult Smokers
Former Smokers
Young Adults
Vaping Enthusiasts
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global E-Cigarette & Vaporizer Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global E-Cigarette & Vaporizer Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global E-Cigarette & Vaporizer Market, By Type
6. Global E-Cigarette & Vaporizer Market, By Application
7. Global E-Cigarette & Vaporizer Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Global E-Cigarette & Vaporizer Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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