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Defining the Market
Defining the Market
This OER examines the K-12 market and how learners and educators engage with cloud-based learning, services that include accessing resources, apps, databases, emails and file services (Verified Market Research, 2022). While how they interact would be different, cloud learning affords both educators and learners the opportunity to create an authentic, modern classroom.
The cloud based learning market size was valued at USD 23.81 Billion in 2021, growing at a CAGR of 24.70% from 2022 to 2030. This forecast is expected to reach USD 173.62 billion by 2030. (Verified Market Research, 2022).
Specifically, the K-12 market is forecasting a 18.77% CAGR by 2026 with the growing digitization of education, with Canada, the US, Germany, UK and France expected to "emerge as prominent markets for the Cloud Computing Market in the K-12 Education Sector during this forecast period" (Technavio, 2022).
Major players in the Cloud Learning Market
Google
Google
One of the most well known providers of cloud-based productivity apps both in and out of education. Between Google Docs, Slides and Jamboard as applications within Google Workspace for Education (formerly Classroom), this is an extremely popular SaaS provider that continues to innovate in this space and provide educational tools to both learners, educators, and administrators.
Microsoft
Microsoft
Another well known provider, Microsoft offers Office 365 Education, a cloud-based SaaS subscription model that focuses on all-in-one resource organization and access. Well known products such as Microsoft Word and PowerPoint have been joined by increasingly popular learning solutions, such as Microsoft Teams that can act as a cloud-based learning management system.
Adobe Inc.
Adobe Inc.
Adobe Creative Cloud is a set of applications that offers access to a wealth of cloud-based learning products. Adobe Acrobat, Photoshop and Illustrator(a graphic design application) are among the 15+ applications in the cloud that have been widely adopted in education.
What key factors are driving this growth projection?
Why will they continue to drive the growth of cloud learning?
Accessibility
Accessibility
The effects of the pandemic and the realization of cloud learning appear to be more than a stopgap to address an issue. The growing flexibility for learners in blended and virtual classrooms is made possible due to the accessibility of storing resources in the cloud.
Major public cloud providers such as Google and Microsoft employ world-class networks that serve billions of people both in and outside of education. The considerations for being reliable, secure and compliant all lend themselves to being part of the future of education.
Personalized Learning
Personalized Learning
Personalized learning is made possible by the incorporation of educational technology at a classroom and organizational level, with a current focus on the emergence of AI. Learning Analytics, for example, is expanding to obtain learner data through a variety of cloud platforms for the purposes of shaping a personalized learning journey.
As we'll look at on the Intelligent Tutoring page, the expansion of cloud-based learning affords the opportunity for other AI-powered tools to affect how we examine personalized learning.
Cost Efficiency
Cost Efficiency
The financial cost is not the only positive to investing in cloud-based learning products. As the cloud has expanded, the environmental cost has proved itself to be a sustainable technology moving forward.
From 2010 to 2018, there were predictions that large data centers would increase their energy output sixfold when cloud-based technologies were being widespread adopted, however the reality was that it only accounted for one percent of the world's electricity output (Lohr, 2020).
The cloud is vital infrastructure that has become more cost effective and resilient over time. Education will be part of the market share that capitalizes on this.
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