I worked on updating the Alluvius Inc. website from a 2015 version. Since moving from Australia to Canada, there were numerous edits to be made not only to the visuals but to the content on the website.
Some of the things I worked on for the Alluvius website are the following:
Header and Footer were redone
Organized pages to flow more naturally
Created a Contact Us form
Created a Resource Centre
Filled out and reorganized the Products section
The Alluvius website redesign project aimed to enhance the online presence of Alluvius by reimagining the visual aesthetics, user experience, and functionality of their existing website. The objective was to create a modern, user-friendly, and responsive platform that accurately reflects the brand's identity and effectively communicates its services.
Modernize Design: Update the website's visual design to align with contemporary aesthetics while maintaining brand consistency.
Improve User Experience: Enhance navigation and overall user experience to encourage engagement and ease of information retrieval.
Mobile Responsiveness: Ensure the website is fully responsive across various devices to reach a broader audience.
Content Optimization: Review and optimize existing content to improve clarity, relevance, and alignment with SEO best practices.
Collaborative Discovery: Conducted collaborative sessions with owner to understand Alluvius's brand, values, and specific goals for the website.
User-Centric Design: Utilized a user-centric design approach, incorporating feedback from target audiences to inform design decisions.
Responsive Development: Employed responsive design principles to ensure a seamless and consistent experience across desktop, tablet, and mobile devices.
Content Refinement: Reviewed and refined existing content to align with SEO best practices and enhance readability.
The Alluvius website redesign project resulted in a visually striking and functionally robust online platform that effectively communicates the brand's identity and offerings.
A modern and responsive website that adapts to various devices.
Improved user engagement metrics and extended time spent on the website.
Positive feedback from stakeholders and end-users regarding the enhanced user experience.
Successful integration of new features, contributing to increased functionality.
The Alluvius website redesign project represents a collaborative effort to elevate the online presence of Alluvius. By combining strategic design principles, user-centric approaches, and cutting-edge technologies, the new website successfully positions Alluvius as a contemporary and user-friendly brand in its industry.
In the initial phase of the Alluvius website redesign project, I kicked off with a meticulous examination of each webpage. This involved a visual inspection without relying on automated website auditors, allowing for a more nuanced understanding of the website's presentation. Subsequently, the website underwent a comprehensive analysis using SEMRush and websitegrader.com to identify and rectify additional criteria. This hybrid approach, combining visual scrutiny and advanced auditing tools, aimed to address both immediate visual concerns and underlying issues that might affect the website's performance.
We revamped the header and main homepage of the Alluvius website to create a more immersive and user-friendly experience. The redesigned header offers streamlined navigation, ensuring visitors can easily access key sections. The homepage now boasts a modern layout that highlights essential information, providing a visually engaging introduction to our brand and services.
Alluvius website header and main page
Alluvius website footer
To increase the user experience on the Alluvius website, I redesigned of the website footer. The updated footer is designed to complement the new header, offering a cohesive and intuitive navigation experience. It is easy to navigate, providing quick access to essential links, contact information, and important resources.
Our redesigned footer isn't just about aesthetics; it's a functional element crafted with user convenience in mind. We've organized information in a clear and structured manner, ensuring that visitors can effortlessly find what they're looking for. Whether it's exploring the products section, connecting on social media, or accessing the resources centre, the revamped footer is a hub of accessibility.
The updated About section unfolds Alluvius's story with clarity and purpose. The redesigned About page goes beyond just information; it's a narrative crafted to offer a deeper insight into who they are, the values, and the mission. This overhaul is more than a visual upgrade; it's a testament to their commitment to fostering a genuine connection with their audience.
Alluvius website About section
Alluvius website Contact form
The Contact Us form underwent a transformation, aligning with Alluvius' commitment to optimal user experience. Streamlined for efficiency, the redesigned form is now a reflection of simplicity and clarity. The new Contact Us form is crafted to make reaching out smoother and more enjoyable.
"Throughout the project, Cierra showed great adaptability to changing requirements. Her flexibility and ability to implement adjustments seamlessly ensured that the final product exceeded our expectations. Thank you for a job well done."