Lead Web Content Management & Quality Assurance

• Ensure branding and editorial standards are consistent across the website

• Optimize content, ensure expired activities have been properly hidden, make staging edits and post-production fixes on programs when needed

• Stay up-to-date on current web strategies and branding trends to ensure best practices are being met and that the user experience aligns with the industry standard

• Identify and execute on compliance needs when creating government-funded programs

• Examine products and processes for potential improvement, create test cases when dev work is needed

• Troubleshoot issues with CMS/website and collaborate with development teams to resolve, documenting steps to reproduce and finalized solutions

• Perform manual UAT for newly developed products and CMS releases and create UAT guides for other teams and finalized training manuals for end users

• Collaborate with Audience Engagement (marketing) to modify behaviors in webpage creation regarding the implementation for new social media and SEO strategies, to increase site click-throughs and subscriber growth

• Identify special requirements of individual projects and communicate this to appropriate stakeholders

Team Leadership

• Oversee 3 teams of in-house employees and offshore vendors

• Delegate work for website content creation and media player development among various business units, including Medscape Education, WebMD, and Attitude

• Support teams in ensuring the launch of over 1,000 programs each year, with enough time to reconcile quarterly revenue

• Develop reports in Workfront to enhance the teams’ time management abilities in order to maintain tight deadlines

• Conduct team sessions with LinkedIn Learning courses, following up with activities/discussions to aid in creating a mindful and productive team dynamic, as well as to provide resources for career growth

Technical Writing + Documentation Management

• Translate processes for content creation, execution, and quality control into accessible employee training documents

• Interface with editorial and development teams to record SOP changes and various subject matter for future employee training documents

• Analyze user needs to ensure the best user experience when designing new documents or implementing changes

• Proofread content to maintain standards of editorial style and compliance for accredited activities and government entities

• Improved user experience when reporting problems by designing and building new forms that were then implemented by the development team

• Increased data collection results by developing and implementing new methods in the CRM

• Increased user engagement on social media in a way that also allows for outcomes data collection

• Made the process of translating pages easier by developing a new document to improve communication between staff and vendors

• Helped develop a document to make training new production employees easier and more streamlined

• Improved user experience on microsites by redesigning and developing mobile-first templates

• Independently learned how to use Adobe Premiere Pro to edit videos and meet a tight deadline

Description: Troubleshoot export files from Descript with Medscape's various proprietary media players to ensure correct implementation of closed captioning, in order to bring the production of transcripts and subtitles in-house.

Skills: Software Troubleshooting · Troubleshooting · Web Content Production · Cross-functional Collaborations · User Acceptance Testing · Collaborative Problem Solving

Description: Conduct user acceptance testing for new CMS in QA, staging, and prod environments. Work closely with product and development teams to ensure business needs are being met. Coordinate Jira tickets for bugs and improvements. Work with production teams to ensure revenue projects continue to post on time.

Skills: Problem Solving · User Acceptance Testing · Content Management Systems (CMS) · Basic HTML · JIRA · Web Site Production

Description: Contribute to process and project timeline changes expected with the launch of new CMS. Explore new ways of handing off assets for production in a way that will streamline processes and remove bottlenecks.

Skills: Problem Solving · Business Process Improvement · Adobe Workfront · Timeline Development · Process Improvement

Description: Write company-wide user manual for new CMS, ensuring clarity for team members who do not regularly work with online tools. Collaborate with Learning & Development team to achieve optimal user experience for training documents. Create screen recordings to supplement training documents. Conduct training sessions to expose teams to new processes and tools in preparation for official roll-out. Attend "office hours" to answer questions that come up as teams begin using tools.

Skills: Information Management · Problem Solving · Employee Training · User Interface Design · User Experience (UX) · Documentation · Technical Documentation · Document Management