My team worked for months on planning this start-up and the marketing campaign for it. We considered everything, from brand guidelines to metrics to social media posts and billboards. We also filmed an ad and recorded radio ads as well.
As presented in the overview, I designed the english & arabic logos. In the brand guide you can see a detailed breakdown of the logo, dos and donts, and more on the tone of our brand and how we aim to come across to users.