Who Should Attend?

Who should attend?

The non-technical hands-on workshop is best suited for:

  • Academics, researchers, and students who study and research big data analytics (social media data and business analytics).
  • Business executives, managers, and owners who are keen to employ data-driven decision making and engage on social media with customers.
  • Individual consultants and consulting firms who undertake big data (and social media) related assignments for clients, and
  • Even those in government who formulate analytics (and social media) related policies that influence firm performance in the face of the Internet.