Created Content
CSS, Evolver, ELS, eVigilant, and Evolver Federal
The strategy to build brand awareness for Evolver's ELS (Evolver Legal Services) division on LinkedIn focuses on maximizing visibility and engagement. Each post highlights the title of the Executive and tags relevant events to boost recognition and reach. These posts are also shared on Evolver's main page to extend audience reach and ensure consistent messaging. The content is meticulously crafted from company objectives, and synthesized into KPIs and OKRs, to effectively measure and achieve brand awareness goals.
Goals to Increase: Brand Awareness • Page Followers • Post Clicks • Comments • Employee Engagement
Strategic Content: Brand awareness • Gated and Non-Gated Thought Leadership • Contract Wins • Product Launches • Talent Acquisition • Awards and Recognition • Joint Ventures
**Lead generation is not the goal of the division's LinkedIn pages due to contract vehicle pipelines
Managed 5 company LinkedIn Profiles simultaneously.
INTRANET
Collaborate and manage aspects of the company's Intranet with 4 separate channels simultaneously.
CSS, Evolver, eVigilant, HR, CSS Cares, and IT
Clickable Creatives
LOGO DESIGN AND IDEATIONS FOR TWO EXTERIOR DIVISIONS
Below are digital assets I have created for print and digital spaces
Think Big and Start Small video Link to Post for Dulles Town Center Leasing Instagram
Great post for the end of the year Link to Post for Dulles Town Center Leasing Instagram
Goals inspire post Link to Instagram Post
Lounge Flyer MyPerks Lounge MyPerks Post
What's in a Brand Link to Post for Dulles Town Center Leasing Instagram
Dulles Town Center MyPerks Lounge Reel Link MyPerks Lounge at Dulles Town Center
Dulles Town Center U Spring Campaign used for Print in Dulles Town Center
Price is Right Halloween Team Fun Day video for internal circulation