My Work

Iona University National Collegiate Competition: The first annual College Irish Dance National Collegiate Competition was hosted at Iona and as part of the communications team my role was to promote the event. By creating a LinkTree and dynamic graphics engagement with the event increased and gained attention. 

SeaWorld Crisis Presentation: Analyzed the case study of the SeaWorld crisis involving Dawn Brancheau to understand what was done correctly and was done inappropriately. Created a hypothetical crisis response plan and opportunities for the company to take if I was a member of their PR team. 

Phoenix Zoo PSA Campaign: Team project for a campaigns class that created a PSA slogan, "Take care of our wildlife and the wildlife will take care of you," for the Phoenix Zoo to raise awareness to children. My partner and I designed creative ways to spread our message through magazines and a luncheon event that included a tour of the Zoo and souvenirs.  We also created a budget and calendar to keep an idea of how this would all be done. 

Farifield County Championships: For an Irish Dance competition, I ran event social media for the day. I made some templates prior to the event that I then filled in the information I needed day of with pictures and other important details. I used the school colors to help the competition make a brand and stay consistent with their Instagram, something I noticed they had struggled with in the past. I also taught the main social media lead when to use stories and posts and helped them to create a highlights reel of the event.