Conclusions

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These conclusions came up from the creation and examination of the dashboards.

Dash 1 - App Installs by Ads & In-App Purchases:

• • The most downloaded application is with 9.98B downloads and contains Advertisements and in-app purchases.

  • Apps without in-app purchases have more downloads.

  • Apps with advertisements have more downloads.

  • All top 9 apps (in means of Installs) do not have in-app purchases.

  • 6 out of 10 most popular apps have ads.

Dash 2 - App Installs by Release & Last Updated dates:

• From March 20', Due to COVID19, some apps (Zoom for e.g.) became more relevant and so have been updated, as well as the increase of installs.

• On April 20', most of the apps were released.

• All 5 top apps by installs (some Google apps, YouTube) were updated On July 20'.

• There has been a trending increase in the average number of app downloads from 2010 to 2020.

• The maximum number of apps downloaded was on June 20'.

Dash 3 - App Installs by Rating & Price:

• • The higher the rating, the greater the number of installs.

  • The higher the price, the lower the rating for an app.

  • Starting at 10$+ per-app there is a significant drop in rating.

  • Top 100 apps are free of charge.

  • Below the rating of 4, users tend to rate 0-1 more often.

Dash 4 - App Installs by Category & Rating:

• The "Casino" category has the best rating average, which stands on 4.23 out of 5.

• 'Education' category has the biggest amount of applications (12,332).

• In the 'Music and Audio' category, there are the most applications that have been rated 5.

• 'Tools' category has the largest sum of downloads (56B).

• 'Libraries and Demo' category has the smallest amount of applications (107).

Dash 5 - Category Rating by Advertising:

• There is no connection between the category's rating and its advertisements.

• 'Dating' and 'Trivia' categories have the most apps with advertisements.

• Among 5-rated apps, the 'Education' category has the most apps.

• The 'Tools' category has the most apps that are rated 1.5 or less.

• Among the games categories, 'Card' has the most rating average (4.3).

Dash 6 - App Sizes by Category:

• The largest app comes from the 'Action' games category and has an install size of 655MB.

• 'Weather' category has the biggest average size for apps.

• An app's average size is 18.57MB.

• 3 of of 10 apps that have the smallest size are from the 'Health and Fitness' category.

• Contrary to assumptions, gaming apps do not have the average largest size.