Helpful Walkthrough Video: (32:25) Utilizing Social Media to get more Appts by Cali Lott: https://vimeo.com/725728548
If you don't have a Facebook already, just make one! You will be missing out on dozens if not HUNDREDS of intros by not having your customers post there. MAC customers use Facebook so meet them where they are at!
Hey ____! I hope all is well! I have a favor to ask you. Would you mind putting a Facebook status up for me? It would really help me out with some goals I am working towards. I will send you a template of what to post and I will also send you a photo of me. Would you be nice enough to put that post up? It would mean the world to me!
(Name), thank you so much for these ___ referrals, it really helps me out! By the way, are you on Facebook? (If YES) Oh cool! Well hey, I know we’re not friends yet, but could we be? :) Awesome thanks, I’ll send you a request now! I’m not sure how active you are on your Facebook but I was going to see if there was any way you could give me a quick shout-out on there as well? I’ve found that it’s a super easy way for me to spread the word about the (scholarship) contest I'm in and most people like that their friends can reach out to me directly! Would you be nice enough to put that post up? It would mean the world to me!
(If YES) Okay, thanks so much! I’m going to send you a template of what you would post as well as a super cute pic of me so they know who they would be meeting with! Just tag me in the photo with an @ since we are friends now and then I can reach out to anyone who is interested right there on Facebook!
(Adjust verbiage to fit)
My (daughter/niece/new buddy), (NAME), is working with Cutco and he/she gets paid to present the product. There’s no pressure to get anything because he/she/they gets paid just to show it.
He/She/They also has the opportunity to earn a scholarship and he/she/they does the entire appointment online so it doesn’t even matter where you live! Let me know if you want to help him/her out by liking or commenting below. Thanks!
(Adjust verbiage to fit)
Student: Hey ____, thanks for liking/commenting on ____’s post! I wanted to reach out and see if you would be willing to help me out with a few minutes of your time (don't worry you don't have to buy anything, like ___ said, I get paid just to practice!). The reason I’m working so hard this summer is to earn a scholarship to help pay for school. I would love to chat and tell you more about my demo and how you can help me, though my project can be a bit lengthy to explain over messenger. May I get your phone number to give you a brief call to discuss more? :)
NON-Student: Hey ____, thanks for liking/commenting on ____’s post! I wanted to reach out and see if you would be willing to help me out with a few minutes of your time (don't worry you don't have to buy anything, like ___ said, I get paid just to practice!). I would love to chat and tell you more about my demo and how you can help me, though my project can be a bit lengthy to explain over messenger. May I get your phone number to give you a brief call to discuss more? :)
Hey____, I hate to bother you but I just wanted to make sure you saw my message. I’m working really hard this summer so I just wanted to send one follow-up to see if you could possibly squeeze me in for a quick appointment. It’s pretty entertaining and it really helps me get some practice! Just let me know either way! :)
If you have not already, you will want to go to nextdoor.com and create an account. Once you have that setup, please edit the below to suit your situation and get it posted!
Hi everyone! My name is ______ and I’m a student at ______. This summer I’ve been working with Cutco Cutlery to grow my communication skills and get some practical experience! The company pays me to do brief, fun, interactive product demonstrations over Zoom. I get paid just to show it, so there’s no obligation to buy anything, and I’m also trying to earn a scholarship through the company! Given that people are home cooking more than ever, I was hoping I might be able to steal a few moments of your time! If there’s anything you happen to be interested in I can give you a great deal! My goal is to do 20 presentations this week to stay on track with my goals to win a scholarship! Please like, comment, or private message me if you’d be willing to help me out!
Hi everyone! My name is ___ and I just started working with Cutco Cutlery to grow my communication skills and get some practical experience! The company pays me to do brief, fun, interactive product demonstrations over Zoom. I get paid just to show it, so there’s no obligation to buy anything! Given that people are home cooking more than ever, I was hoping I might be able to steal a few moments of your time! If there’s anything you happen to be interested in I can give you a great deal! My goal is to do ___ presentations this week to stay on track with my goals! Please like, comment, or private message me if you’d be willing to help me out!
For LinkedIn, our suggestion would be go onto your profile and join some groups that interest you (Field of study, hobby, interest). Once accepted into the group, you can send the following message to generate leads from the members of the groups you join without having to connect first.
You can also connect with alumni of your school, however, they have to accept your request before you can message them.
Hi ______!
I hope you and your family are in good health and spirits!
My name is (______), and I am a student at (______) studying (______). More specifically, I’m looking to go into (______).
I’ve been trying to maximize the free time I have with remote learning to connect with various (______) alumni over Zoom and expand my professional network! Would you be willing to help me with a demonstration I am working on in order for me to (______)? I also have the opportunity to earn a scholarship that will help with my school fees as well! I would love to chat and tell you more about the demo and how you can help me, though my project can be a bit lengthy to explain in an email. May I get your phone number to give you a brief call to discuss more? :)
Hi ______!
I hope you and your family are in good health and spirits!
My name is (______) and right now I am working with a local company to help build my soft skills and save money to pursue my passion of (______). I’ve been spending some time connecting with (______) across the US through Zoom! Would you be willing to help me with a demonstration I am working on in order for me to gain more practical business experience and continue to expand my professional network? I would love to chat and tell you more about the demo and how you can help me, it is just that my project can be a bit lengthy to explain over messenger. May I get your phone number to give you a brief call to discuss more? :) Thank you in advance!
Here is also the link to a spreadsheet you can use to stay organized on LinkedIn (Don't have to if you're not super familiar with spreadsheets). You'll need to make a copy to edit this:
NON-Students: https://docs.google.com/spreadsheets/d/1UNlgdhbX2r87FoEQg3wYKIdDAbtPGHSz6fD5wZhYUPc/edit