advanced SIgnature set 

Page 9 

Click HERE for Set Price Reference Sheet 

Click HERE for Copy/Paste Payment Plans

The great thing is that it doesn’t cost four thousand fine hundred dollars ($4,500). In fact, it doesn’t even cost as much as Wusthof's price of three thousand and fifteen dollars ($3,015).

The Family Set is only $2325 paid in full, which includes shipping. But most customers take advantage of our 5-month, interest-free easy pay program so if they have a kid in school, a house renovation, or upcoming travel then it's affordable - and it's only $468 plus tax today.

                      (WRITE DOWN investment options on paper or in Zoom chat)

BUY NOW BONUS: We have a bonus where, if you buy today, I can give you the entire Kitchen Tool Set, the 3-piece BBQ Set or the Entertainer Pack with those 4 popular gadgets for FREE! Which one of those would you see yourself getting the most value out of?

Just to recap what we're talking about here, if you order this set today, not only would you get the Family Set which includes all of the original 10 tools from the Basic Set, and the 4 customer favorites - that's the BBQ Knife, the Mini Chopper, the Non-Stick Knife, and the Shears - but you'd also get 3 Cutting Boards, a sharpener for the straight-edges, and 10 Table Knives, as well as your FREE (name free item they chose) as a bonus for ordering today.

Ask for the Order: I wouldn’t be doing my job if I didn’t ask you, would you like to try it out for a couple of weeks, risk-free, and get your free gifts? (Be completely quiet and wait for answer... smile)

If Yes: Congratulations! You’re going to love your Cutco. While I write that up, let’s look at accessories.

If No:  No problem! :-) If you don’t mind me asking, what is it about the Family Set you’re unsure of? ...

If customer really likes the Family Set, but is unsure about the price: Let me ask you this: what's more important to you... is it the free items that you would get by purchasing today, or would you prefer a discount instead?

(Then show secret weapon price, and ask for the order again)

HANDLING KNEE-JERK REACTIONS

Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free stuff. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can pick whatever pieces you want!

How much would I pay today AFTER tax?: The sales tax rate varies depending on where it's shipped to, but your estimated post-tax price for this set would be (find and quote 5-pay price HERE). How does that sound?

Still No: No problem! :-) Just so you know, my job is not to get you to buy $2300 worth of knives. My job is to help you get some stuff that you'll use, that you'll benefit from, and most importantly something that'll fit into your budget. Can I just show you the smaller sets? 

Great! A lot of people like to start with something smaller and then upgrade to their ideal set later. Let's take a look at the Basic Set instead and I'll show you what that would look like... (go back one slide to the Homemaker Set slide)

Dropping down

This one just has the 10 basic pieces that you’ll use regularly, 8 Table Knives, the sharpener, and the medium cutting board. That's why a lot of people also really love to start off here and upgrade later to get the customer favorites!

The best thing about this set is that it’s about half the price of the Wusthof sale price. The Basic Set is only $1549, but most of our customers still take advantage of our 5-month, interest-free easy pay option, which is only $313 a month and includes shipping! 

(WRITE DOWN investment options on paper or in Zoom chat)

If you get this set today, for your Buy Now Bonus I can give you the 3-piece BBQ Tool Set, the Entertainer Pack with those 4 popular gadgets, or a pair of Super Shears for FREE!

Ask for the Order: Great! I wouldn’t be doing my job if I didn’t ask you, would you like to try out the Basic Set for a couple of weeks, risk free, and also get your free gift?

If Yes: Congratulations! You’re going to love your Cutco! While I write that up let’s look at accessories.

If Unsure: If it makes a difference, we can do something else for free instead! (Bake & Serve Set / Garden Tools (free items may be substituted for items of equal or lower value))

(If customer is on the edge, feel free to call office for a deal)

Still No: No problem at all! :-) To make sure I show you all your options, let's skip to our best starter set, which is our Galley+6. It’s one of our most popular options for people just starting out... (go back past the next 2 slides to get to the Galley+6 Set)

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DROPPING DOWN into starter sets

If your customer LOVES the Homemaker+8 but is on the edge... CALL OFFICE FOR APPROVAL for “Friends and Family Discount”

Next is our GALLEY SET...

It’s a perfect starter set and it’ll take care of all your needs...

As you can see... it has the Paring Knife for the air, Trimmer for small stuff, Spatula for sandwiches, a meat knife, a serving piece, a veggie chopper, and a bread knife. And it still comes with 6 Table Knives.

It’s a few less knives for a lot less money! Instead of paying $1549 for the Homemaker Set...

The Galley+6 Set is only $1116 or $226 plus tax per month for 5 months (interest-free).

(Write down prices in notebook/“wish list” or in Zoom chat)

(Basic Galley (no table knives): Only $859 in full or $175 plus tax each month for 5 months)

BUY NOW BONUS: If you get this set today, I can still include the Entertainer Pack or Super Shears for FREE!

Ask for the Order: Is that something you’d like to get today?

If Yes: Congratulations! You’re going to love your Cutco! While I write that up let’s look at accessories.

If Unsure: If it makes a difference, we can do something else for free instead! (BBQ Set / (free items may be substituted for items of equal or lower value)

(If customer is on the edge, feel free to call office for a deal)

If still No: No problem. We also have starter sets... (next slide)

Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free stuff. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can pick out whatever pieces you want!

Page 11

DROPPING DOWN - STARTER SETS

Step 1: These next two slides show the starter sets...

These are great for building up over time and as gifts for family and friends.

Explain Each Set:

Essentials+5: The first is our Essentials+5. This one comes with just the very basics: Paring Knife, Spatula Spreader, Turning Fork, Petite Carver, & Chef Knife

Studio+4: Next is our Studio+4. This is our smallest block set, but still comes with 4 great pieces: Paring Knife, Trimmer, Petite Carver, & Spatula Spreader

Gourmet Set: Lastly we have our Gourmet Set. This set has 5 of our specialty knives: a Cleaver, Santoku Knife, and a Hardy Slicer as well as a wide-blade Vegetable Knife and a Boning Knife. This set is also great for customers who want to upgrade their current Cutco Set and put this block right next to their current block.

(next slide)

Space Saver: This is our Space Saver set which comes with 5 pieces: the Chef Knife, Petite Carver, Trimmer, and two different size Paring Knives, and it comes in a unique block that can lean on the counter or be hung on the wall.

All Knife & Kitchenette Trays: After that are our All Knife & Kitchenette Sets. These tray sets are great for people who want to keep their knives stored in a drawer.  The All Knife Set comes with the Paring Knife, Trimmer, Chef Knife, Carving Knife, and Spatula Spreader.  The Kitchenette Set comes with the bread knife, Turning Fork, Petite Carver, Paring Knife, and Trimmer.

Step 2: Would you rather have your set in a block or a tray?

(Click back to show block sets or stay on page to show sets in a tray)

Step 3: Okay great - so out of these starter sets, which combination do you like the best?

(For Step 4, present price of favorite starter set only)

Step 4: That set is only ____ in full or ____ per month plus tax for 5 months.

(Write down prices for the set they like in Zoom chat)

Step 5: BUY NOW BONUS & Ask for the Order...

If you get this set today, you can still have the Super Shears for free! Is that something you’d be interested in getting today?

(May substitute free item for item of equal value. Can always call manager for help or a deal.)

If yes: Congratulations! You’re going to love Cutco! While I write that up, let’s look at accessories.

If no / unsure: No problem, you can even customize your own set. And even with a custom set you can break it up over a few months. Let me show you how it works... (next slide)

Easy-Pay Options: 2-Months: $70 minimum order,  3-Months: $200 minimum order,  5-Months: $400 minimum order

Page 12

CUSTOMIZING OPTIONS

(Name), you can customize your own set and I can still get you something for free...

Special #1: The "Pick 5 Special"

Let's make a list of your 5 favorite pieces you see yourself using the most!

(Write down their 5 favorite pieces in your notebook/“wish list”)

GREAT, can you give me one minute to work on those prices?

(Add the 5 knives they picked to the Cutco Orders App Shopping Cart. Put the price for customer in the calculator below and press enter for after tax payment plan options. Put prices in Zoom chat).

(After tax prices calculated at a 9.5% sales tax rate. This may be slightly higher or lower depending on your customer's local rate.)

Okay I'm ready with the price for you... I'll jot this down in the chat: the total for your customized set is ______ which breaks down to _____ per month on a 5-payment plan.

Now if you get these 5 knives TODAY, I can give you a pair of Super Shears or 4 Table Knives for FREE!  Which free option would you prefer?  Great, would you like to go ahead and get this custom set today?

If Yes:  Great you will love your Cutco!  Let's take a look at the accessories just so you know what else is available to add either for now or in the future. Let me show you the final slideshow... (CLICK HERE to jump to Gifts & Accessories)

If no:   No problem! (Go to Special #2 - next slide)

Special #2: Buy 3, Get 1 Free

This special is really popular, which is your "Buy 3, Get 1 for FREE"!

Out of those 5, which ONE knife could you live without? (Delete the one knife from shopping cart in Cutco Orders App: Click on the 3 dots to the top-right of the item, then click "delete".)

OK... give me one minute to calculate that new price... 

(Bonus the lowest priced knife so that it is FREE: Click on the 3 dots to the top-right of the lowest-price knife, then click "bonus".)

(Put the price for customer in the calculator below and press enter for after tax payment plan options. Put prices in Zoom chat).

(After tax prices calculated at a 9.5% sales tax rate. This may be slightly higher or lower depending on your customer's local rate.)

Ok (Name) - For the (individually name the 4 knives) that’s only ______ in full or _______ for ____ months. Does that sound better for you?

If yes:  Great, you'll love those pieces!  Let's take a look at the accessories just so you know what else is available to add either for now or in the future. Let me show you the final slideshow... (CLICK HERE to jump to Gifts & Accessories)

If no:  No problem (Name), which are your two favorites? Ok give me 1 minute so I can show you our last special...

(Delete items from Shopping Cart EXCEPT for the 2 knives they picked. Put the price for customer in the calculator below and press enter for after tax payment plan options. Put prices in Zoom chat).

(After tax prices calculated at a 9.5% sales tax rate. This may be slightly higher or lower depending on your customer's local rate.)

RESERVE YOUR BUY NOW BONUS—GET ONE PIECE!

(Name), as long as you get at least something today my office will allow me to throw in free stuff when you upgrade later. It’s called reserving the Buy-Now Bonus.

And of course, you’d still be helping me toward my goals.

Let’s see how much your favorite piece would be... which is your #1 favorite piece of Cutco?

Get price - break it into 2 payments & then also divide by 30 days. Put the price for customer in the calculator below and press enter for after tax payment plan options. Put prices in Zoom chat).

(After tax prices calculated at a 9.5% sales tax rate. This may be slightly higher or lower depending on your customer's local rate.)

That is only $____ which is only ______ per month on a 2-pay plan which breaks down to only ______/day.

You can try it out for 2 weeks & if you like it, you keep it. If not we'll just return it for a full refund, but I'm sure you'll love it.

Would you like to get that piece today?

*You can put any order over $70 retail price on a 2-pay. Recommend a DD edge to start with.

If Yes: Awesome!  You'll love that piece.  I want to show you the accessories just so you know what else is available to add in the future - I'd hate for you to find out later that I didn't show you everything that was available and I missed something you would have loved! Let me show you the final slideshow... (CLICK HERE to jump to Gifts & Accessories)

If No: No worries (NAME)! I also want to show you the accessories just so you know what else is available to add in the future - I'd hate for you to find out later that I didn't show you everything that was available and I missed something you would have loved! Let me show you the final slideshow... (CLICK HERE to jump to Gifts & Accessories) 

Now Click Here for the next part of your manual and showing Cookware/Flatware/Sporting Knives/BBQ/Gardening/Gifts