Awareness Global is an organization with the responsibility of uniting the world through awareness. It is known that a problem cannot be solved unless one is fully aware of what it entails. This is the view of Awareness Global when performing its functions which are:
• EDUCATE : We believe that education is the starting point to the journey of solving a problem, therefore our first approach is to "educate" the public on the issue or problem, its causes and effects. This is presently the major role of our media arm - "Awareness Media".
• UNITE: The second approach is "to unite". After creating awareness of the issue by educating, it is important that the public have similar ideas and can work together towards a specific goal. We perform this tasks by creating awareness groups where all members have a specific mission or purpose and are able to work together for the good of their community.
•ACT: At Awareness, we do not plan to do the work alone. Our members will more likely be individuals from the target community, together with our own administrative members working in line with one another because, it is everyone's responsibility to make a difference. Therefore we do not just act, we drive action!
These are the 3 Core Pillars at Awareness which describe our mission - "Uniting the world through awareness to solve global issues".