Short Video Market Revenue was valued at USD 11.9 Billion in 2024 and is estimated to reach USD 27.4 Billion by 2033, growing at a CAGR of 9.8% from 2026 to 2033.
The global short video market was valued at approximately USD 12.5 billion in 2022, with a projected Compound Annual Growth Rate (CAGR) of 20.5% from 2023 to 2030. This growth can be attributed to the increasing popularity of social media platforms that prioritize short form content, as well as the rising demand for quick, engaging videos across various digital platforms. North America dominated the market in 2022, accounting for around 35% of the market share, driven by high internet penetration and the adoption of mobile first content consumption. The Asia Pacific region, with its rapidly expanding user base and mobile first culture, is expected to experience the highest growth, with a CAGR of 23.7% during the forecast period. Europe also holds a significant market share, particularly in countries with high digital engagement and mobile device usage. The short video market presents considerable growth opportunities in emerging regions, such as Latin America and the Middle East. Latin America is expected to witness a steady rise in short video content consumption, spurred by increased smartphone penetration and the regions growing preference for social media based entertainment. The Middle East is also showing significant potential, with an increase in the usage of mobile devices and internet connectivity, driving demand for short video content. In addition, the evolving trend of influencer marketing and brand engagement via short videos is likely to create new opportunities for content creators and businesses. The market is witnessing an overall shift towards the monetization of short video platforms, opening avenues for advertising, sponsorships, and in app purchases.
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YouTube
Snap Inc
Vimeo
Bigo
Meta
Triller
Funimate
SpokesPerson Group
ByteDance
Express Hand Technology
Baidu
Tencent Technology
Xuanyixia Technology
Alibaba Group
QuVideo
Pearvideo
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Short Video Market
Age Groups
Gen Z (ages 18-24)
Millennials (ages 25-40)
Gen X (ages 41-56)
Baby Boomers (ages 57-75)
Gender
Male
Female
Non-binary
Income Level
Low-income
Middle-income
High-income
Education Level
High School
Bachelor's Degree
Postgraduate
Lifestyles
Health-conscious
Eco-friendly
Luxury seekers
Values
Social responsibility
Aesthetic appreciation
Innovation and technology
Interests
Fashion and beauty
Technology and gadgets
Travel and adventure
Attitudes
Brand loyal
Price-sensitive
Quality-oriented
Purchase Behavior
Regular buyers
Impulsive buyers
Occasional buyers
Brand Loyalty
Brand advocates
Switchers
New consumers
Usage Rate
Heavy users
Moderate users
Light users
Benefits Sought
Functional benefits
Emotional benefits
Social benefits
Device Usage
Mobile users
Desktop users
Tablet users
Tech Savviness
Tech enthusiasts
Average users
Non-users
Online Behavior
Frequent online shoppers
Internet browsers
Social media users
Preference for Technology
Innovative tech adopters
Traditionalists
Casual users
Recurring Occasions
Daily necessities
Seasonal purchases
Monthly subscriptions
Special Events
Holidays
Birthdays
Anniversaries
Life Events
Graduation
Marriage
Moving to a new home
Promotional Events
Black Friday and Cyber Monday
Seasonal sales
Product launches
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Short Video Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Short Video Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Short Video Market, By Type
6. Global Short Video Market, By Application
7. Global Short Video Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Global Short Video Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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