Analysis
SWOT Analysis
· Affordable courses and some free courses
· Lifetime access to courses purchased
· Wide selection of courses
· Wide range of available languages (e.g. over 65)
· Learning is flexible, go at your own pace
· Ease of enrolling in courses
· Learn multiple subjects at one time
· Certification after completing courses
· Good review system in helping with course selection
· Downloadable courses via smart phone app
· Courses are refreshed and remastered every few years
· 30 day refund if course does not meet the learner’s needs
· Community of learners in the discussions area
· Non-Accredited Certificates
· Udemy themselves doesn't plan course content
· Quality control for courses is weak
· Price set by instructors which could result to inflated prices
· Learner’s preference for online education
· Micro-learning increase in popularity
· No limit to how many students are enrolled in a course
· Students pursuing a degree can use Udemy as supplemental materials
· Continued growth from more users
· Many other online learning platforms
· Free courses offered by other platforms
· Difficult to recruit high quality instructors
· Courses can be pirated illegally