http://www.wij-amsterdam.eu/

Wij-Amsterdam is a federation of co-operating neighbourhood associations in Amsterdam. It acts as an umbrella organization and represents more than twenty neighbourhood associations. The name, which can be translated to We or Us-Amsterdam, is a kind of jab/sneer to the 'I Amsterdam’-campaign of Amsterdam Marketing and the red and white letters at the museum square that attract thousands of tourists every day. Wij-Amsterdam tries to battle against the growing nuisance caused by tourists in their beloved city. However, tourism is not their only point of interest. They are concerned with the general liveability of the city, which is affected by more factors than just tourism. The inner-city centre is small, and the residents are concerned that the intensive use by all people that work, visit and make use of the city is disturbing the balance. Wij-Amsterdam admits that this special balance between work, living and recreation is what makes Amsterdam unique. However, this balance should be carefully monitored to ensure a liveable and pleasant surrounding for the residents of Amsterdam, as well as all users of the city.

Residents that have lived in Amsterdam for quite a while now started to notice that their city was changing. The streets fill up with more tourists every year, their surroundings change dramatically, and neighbours move away because of increasing rents and the continuous nuisance, which they cannot escape from. In addition, the economic infrastructure established for the residents is being suppressed and replaced by shops aimed at catering tourists. Because of these issues, some residents decided to take action and small neighbourhood associations were formed by volunteers. These initiatives inspired others to do the same but they often could not get the municipality to react to their complaints. That is why these different smaller associations decided to organize themselves as a co-operating federation in 2015 in order to present a stronger and more unified voice towards the municipality. Wij-Amsterdam started out with five organisations, but that number has now increased to twenty-seven.

Although every neighbourhood is different, mutual problems can be recognized. In voicing these problems together, the neighbourhood associations represent a more powerful claim. The municipality has shown a tendency to address complaints or remarks voiced by big companies, entrepreneurs, but residents often go unheard as shown in a recent report by the municipal ombudsman or counsellor. This states that residents often do not immediately address their complaints towards the municipality and may not be taken seriously. However, residents often have the possibility to offer expert knowledge on their neighbourhood which can be put to good use by the municipality when formulating policies. The goal of Wij-Amsterdam is to bring neighbourhood associations together and create a strong voice to improve liveability in their beloved Amsterdam. They see themselves as a "Platform of and for neighbourhood associations”.

“We (City of Amsterdam) are being destroyed by our image”

- Amsterdam resident

To achieve their goal of increasing liveability in the city, Wij-Amsterdam wants to exchange knowledge between the different associations, to strengthen each other but also to join forces to lobby and influence the municipality to investigate the complaints and form new policies to tackle the problem. In addition, the federation works together with independent organisations or other associations such as Amsterdam in Progress, with Stephen Hodes in particular as a consultant, and Stichting De Goede Zaak Amsterdam because of their specific expertise. Both these groups could be of great help in achieving their goals. In contrast to Amsterdam in Progress, Wij-Amsterdam is not an independent federation. They worked hard to get acknowledged by the municipality and now receive a small amount of funds to keep their organization running.

Wij-Amsterdam works hard to be a professional federation and operate in an efficient structured way to prove their competence towards the municipality and the outside world. The seven members of the Wij-Amsterdam board meet once a month. The bigger meetings, with all the member associations and partners take place four times a year. Our research group had the opportunity to follow one of these bigger meetings and this was a very enlightening experience.