HMH web refresh
HMH web refresh
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after input from an external agency, hmh's brand & creative team decided to refresh webpages across the site.
after input from an external agency, hmh's brand & creative team decided to refresh webpages across the site.
As one of two key copywriters on the Brand & Creative team, I wrote and edited content for web pages written by product marketing. Along the way, I attended various kick-off calls to discuss creative needs for projects, collaborated with designers via Figma and Workfront, and worked with the SEO director to implement SEO keywords. See the example below.
As one of two key copywriters on the Brand & Creative team, I wrote and edited content for web pages written by product marketing. Along the way, I attended various kick-off calls to discuss creative needs for projects, collaborated with designers via Figma and Workfront, and worked with the SEO director to implement SEO keywords. See the example below.
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