6. Next, you need to make the three relevant pages. Do this by clicking the + button at the bottom of the bar on the right-hand site and adding the following pages:

• Research

• Planning

• Statement of Intent

• Outcomes

    You will need to complete your tasks and house them within the relevant page of your google site. 

Include:

• definition of a style magazine

• examples of style magazines

• technical conventions of magazines - terminology from Big Issue unit may be useful here

• genre conventions of style magazines including layout and design, photography and content

Condé Nast

Include:

• research into magazines produced by the publisher

• mission statement and aims of Condé Nast

• services offered to clients and audiences

• their use of social media.

Analysis of two magazine covers and corresponding contents pages. 

Include:

• media language and representation analysis with detailed textual examples

  1. Explore how media language is used on the covers and contents pages. 

  2. Look at elements such as layout, colour palette, fonts, camera angles, shot types, lighting and mise-en-scène. 

  3. Analyse representations of gender, race, age, fashion and lifestyle. 

  4. Use detailed textual examples (e.g. "The cover model is positioned centrally, making direct eye contact with the reader, which suggests confidence and empowerment").

• how audiences are targeted, through technical magazine conventions

  1. Explain how the magazine appeals to its target audience through technical conventions. 

  2. Think about tone, typography, language, content themes, imagery and celebrities/models featured. 

  3. Consider how the magazine connects with a niche or mainstream audience.

• links to social and/or cultural contexts (e.g.,feminism, diversity, sustainability, fashion trends, subcultures, consumerism, etc.)

• information about the success/relevance of the final product.

Examples of magazines to analyse:

• Vogue

• Dazed

• i-D

• GQ

• Elle

• Harper’s Bazaar

Analysis of two corresponding magazine websites. 

You need to screenshot different pages and include: 

• media language deconstruction how audiences are targeted, through the media language 

• link to the current edition or past editions of the magazine and how this is presented

• other use of generic conventions of magazine websites - i.e. how social media is used.

Include: 

• definition of digital convergence 

• how it is commonly used within your chosen platforms (e.g. magazines) 

• how it could be used in your final product (e.g. charity synergy, social media, merch etc.) 

• a specific example of good digital convergence you have found within your wider research.

You can:

• either write your mind map on paper and then scan it and upload it to your google site

• or use an online mind map software such as mindmup or miro

• or write a few paragraphs exploring your current ideas. 

Present this in your planning page of your google site, labelled as My initial ideas.

1. This could be by experimenting with some shots or by playing around on photoshop with fonts. 

2. Write a short ‘diary style’ entry giving your thoughts and evaluating each idea. This is really important as it shows the examiner your thought process. 

1. You will need to create a account, using your school google account. 

2. You may wish to copy a screenshot of the board onto your google site. 

How do you intend to use the four areas of the media theoretical framework to communicate meaning and meet the requirements of your chosen brief? (approx. 2 x 400 words - one for magazine and one for website)

In this section you need to discuss what you plan to do in your main product (music video, television programme or magazine as well as the website. The following will help you:

Main product (music video, television programme or magazine)

• Write about the main concept or overarching idea for your main product.

• Write about how this concept will fit into the genre (and what the genre is, you can get this information from the brief).

• Write about how this concept will attract the specific audience (and what the audience is).

• Write about how this concept will fit into the core values of the institution you are working for - eg. BBC3 for television, Universal for music videos or Independent (your choice) for magazines.

• Write about how you will use the technical codes to realise your idea - specifically referencing mise-en-scene and camerawork and how this can be used intertextually to create new meanings. 

• Write about what representations this mise-en-scene will produce.

• Write about how these representations will attract your audience.

• Write about how your ideas fit within the overarching genre specified by the brief. Eg. Are you going to address mental health issues in the lifestyle magazine brief? 

• If doing music videos, write about what the message of your video will be and how this will be appropriate for the genre, record company and audience.

• If doing television, write about how audiences will be drawn in by the programme and how it is appropriate for the genre, channel and audience. 

• If doing magazines, write about how the text and image as well as your construction and mediation of representations will be appropriate for the genre, publishing house and audience. 

Websites

• Write about how you are going to use the media language of websites and conventions of web design and what specific websites look like for the given genres in the brief. 

• Write about how your design choices are going to attract your audience.

• Write about what pages will be included on your website and how it is going to use social media.

• Write about how your website structure and social media will attract your audience, allow interactivity, and help the promotion of your first product. 

• Write about how your website will reflect the named record company/channel or publisher.

• Write about other features the website will have and why these features will appeal to the audience.

• Write about how the visual elements of the website will hook and keep readers on the pages.

How do you intend to link your media products to demonstrate your knowledge and understanding of the digitally convergent nature of your media production? (approx. 100 words)

In this section you need to write about how your main product and your website will achieve synergy (branding across the products).

• Write about why synergy and branding are important to media industries.

• Write about how you're going to use images, logos, typefaces and colours across your main product and website to create a sense of branding and brand identity across the two products.

• Write about how you will use your main product on your website and vice versa - perhaps discuss any call to actions, end title cards etc. 

• Write about what will be unique to your website.

• Write about how you will use social media to produce synergy between your products and how this will be useful to the media institution and attractive to the audience.