2025: Washington, DC (Grand Hyatt Washington DC) - Volume 53
Conference Chairs:Selin Malkoc, The Ohio State University, USAAvni Shah, University of Toronto, CanadaKathleen Vohs, University of Minnesota, USA2024: Paris, France (Paris Marriott Rive Gauche) - Volume 52
Conference Chairs:Joseph Goodman, The Ohio State University, USAHilke Plassmann, INSEAD, FranceCristel Russell, Pepperdine University, USA2023: Seattle, WA (Sheraton Grand Seattle) - Volume 51
Conference Chairs:Lan Nguyen Chaplin, Northwestern University, USAPriya Raghubir, New York University, USAKeith Wilcox, Texas A&M, USA2022: Denver, CO (Sheraton Downtown Denver) - Volume 50
Conference Chairs:Allan Chen, University of Kentucky, USARebecca Hamilton, Georgetown University, USAGiana Eckhardt, Kings College London, UK2021: Seattle, WA (Virtual) - Volume 49
Conference Chairs:Tonya Bradford, University of California, IrvineAnat Keinan, Boston University, USAMatthew Thomson, Western University, Canada2020: Paris, France (Virtual) – Volume 48
Conference Chairs:Jennifer Argo, University of Alberta, CanadaHope Jensen Schau, University of Arizona, USATina M. Lowrey, HEC Paris, France2019: Atlanta, GA (Hyatt Regency Atlanta) - Volume 47
Conference Chairs:Rajesh Bagchi, Virginia TechLauren Block, Baruch CollegeLeonard Lee, National University of Singapore2018: Dallas, TX (Hilton Anatole) - Volume 46
Conference Chairs:Andy Gershoff, University of Texas at AustinRob Kozinets, University of Southern CaliforniaTiffany White, University of Illinois2017: San Diego, CA (Grand Hyatt) - Volume 45
Conference Chairs:Ayelet Gneezy, Rady, UC San DiegoVlad Griskevicius, University of Minnesota Patti Williams, University of Pennsylvania2016: Berlin, Germany (Maritim Hotel) - Volume 44
Conference Chairs:Page Moreau, University of WisconsinStefano Puntoni, Rotterdam School of Management2015: New Orleans, LA (Hilton New Orleans Riverside) - Volume 43
Conference Chairs: Kristin Diehl, University of Southern CaliforniaCarolyn Yoon, University of Michigan2014: Baltimore, MD (Hilton) - Volume 42
Conference Chairs: June Cotte, Ivey Business SchoolStacy Wood, North Carolina State University2013: Chicago, IL - Volume 41
Conference Chairs: Simona Botti, London Business SchoolAparna Labroo, University of Toronto2012: Vancouver, BC - Volume 40
Conference Chairs: Cele Otnes, University of IllinoisZeynep Gurhan-Canli, Koc UniversityJuliet Rui Zhu, University of British Columbia2011: St. Louis, MO (Hyatt Regency) - Volume 39
Conference Chairs:Rohini Ahluwalia, University of MinnesotaTanya Chartrand, Duke UniversityRebecca Ratner, University of Maryland2010: Jacksonville, FL - Volume 38
Conference Chairs: Darren Dahl, University of British ColumbiaGita Johar, Columbia UniversityStijn VanOsselaer, Rotterdam School of Management2009: Pittsburgh, PA (Westin Hotel) - Volume 37
Conference Chairs: Jeff Inman, University of PittsburghMargaret Campbell, University of ColoradoRik Pieters, Tilburg University2008: San Francisco, CA (Hyatt Regency Hotel) - Volume 36
Conference Chairs: Ann McGill, University of ChicagoSharon Shavitt, University of Illinois2007: Memphis, TN (Peabody Hotel) - Volume 35
Conference Chairs: Angela Lee, Northwestern UniversityDilip Soman, University of Toronto2006: Orlando, FL (Renaissance Orlando Resort Seaworld) - Volume 34
Conference Chairs: Gavan Fitzsimons, Duke UniversityVicki Morwitz, New York University2005: San Antonio, TX (Crowne Plaza Hotel) - Volume 33
Conference Chairs: Connie Pechmann, University of California-IrvineLinda Price, University of Arizona2004: Portland, OR (Portland Hilton & Tower) - Volume 32
Conference Chairs: Akshay Rao, University of MinnesotaGeeta Menon, New York University2003: Toronto, Ontario (Fairmont Royal York Hotel) - Volume 31
Conference Chairs: Barbara Kahn, University of PennsylvaniaMary Frances-Luce, University of Pennsylvania2002: Atlanta, GA (Marriott Marquis Hotel) - Volume 30
Conference Chairs: Dennis Rook, University of Southern CaliforniaPunam Anand Keller, Dartmouth College2001: Austin, TX (Hyatt Regency Hotel) - Volume 29
Conference Chairs: Susan BroniarczykKent Nakamoto- Austin2000: Salt Lake City, UT (Little American Hotel and Towers) - Volume 28
Conference Chairs: Joan Meyers LevyMary Gilly1999: Columbus, OH (Hyatt Regency Hotel) - Volume 27
Conference Chairs: Steve HochRobert Meyer1998: Montreal, Quebec (Wyndham Hotel) - Volume 26
Conference Chairs: Eric ArnouldLinda Scott1997: Denver, CO (Marriott Hotel) - Volume 25
Conference Chairs: Joe Alba Wes Hutchinson1996: Tucson, AZ (Loews Ventanna Canyon Resort) - Volume 24
Conference Chairs: Merrie BrucksDebbie MacInnis1995: Minneapolis, MN (Minneapolis Hilton and Towers) - Volume 23
Conference Chairs: Kim Corfman John Lynch1994: Boston, MA (Boston Marriott Hotel Copley Place) - Volume 22
Conference Chairs: Frank Kardes Mita Sujan1993: Nashville, TN (Stouffer Nashville Hotel) - Volume 21
Conference Chairs: Debbie Roedder JohnChris Allen1992: Vancouver, BC (Four Seasons Hotel) - Volume 20
Conference Chairs: Leigh McAlister Mike Rothschild1991: Chicago, IL - Volume 19
Conference Chairs: John Sherry Brian Sternthal1990: Manhattan, NY (Marriott Marquis Hotel) - Volume 18
Conference Chairs: Rebecca HolmanMike Solomon1989: New Orleans, LA - Volume 17
Conference Chairs: Marv GoldbergGerry GornRick Pollay1988: Honolulu, HI (Ilikai Hotel & Island of Maui, HI - Marriott Hotel) - Volume 16
Conference Chair: Thom Srull1987: Cambridge, MA (Hyatt Regency Hotel) - Volume 15
Conference Chair: Michael Houston1986: Toronto, Ontario (Hilton-Harbor Castle Hotel) - Volume 14
Conference Chairs: Melanie WallendorfPaul Anderson1985: Las Vegas, NV (MGM Grand Hotel) - Volume 13
Conference Chair: Rich Lutz1984: Washington, DC (Capital Hilton) - Volume 12
Conference Chairs: Beth Hirschman Morris Holbrook1983: Chicago, IL (Palmer House) - Volume 11
Conference Chair: Tom Kinnear1982: San Francisco, CA (San Francisco Hilton) - Volume 10
Conference Chairs: Rick Bagozzi Alice Tybout1981: St. Louis, MO - Volume 09
Conference Chair: Andy Mitchell1980: Arlington, VA (Key Bridge Marriott) - Volume 08
Conference Chair: Kent Monroe1979: San Francisco, CA - Volume 07
Conference Chair: Jerry Olson1978: Miami Beach, FL (Carillon Hotel) - Volume 06
Conference Chair: Bill Wilkie1977: Chicago, IL - Volume 05
Conference Chair: Keith Hunt1976: Atlanta, GA - Volume 04
Conference Chair: Fred Reynolds1975: Cincinnati, OH - Volume 03
Conference Chairs: Jerry Kernan Stanley Shored (Beverlee Anderson)1974: Chicago, IL (O'Hare Inn) - Volume 02
Conference Chairs: Joseph Plummer Mary Jane Schlinger1973: Boston, MA (Sheraton Copley-Plaza) - Volume 01
Conference Chairs: Scott Ward Peter Wright1972: Chicago, IL (University of Chicago)
Conference Chair: M. Venkatesan1971: College Park, MD (University of Maryland)
Conference Chair: David M. Gardner1970: Amherst, MA
Conference Chair:2022: Quito, Ecuador (Universidad San Francisco de Quito) - Volume 5
Conference Chair: Franklin VelascoAshok K. LalwaniZhiyong Yang2017: Santiago de Cali, Colombia – Volume 4
Conference Chair: Enrique P. BecerraRavindra ChitturiMaría Cecilia HenríquezJuan Carlos Londoño2014: Guadalajara, Mexico - Volume 3
Conference Chair: Eva M. GonzálezTina M. Lowrey2008: Sao Paulo, Brazil - Volume 2
Conference Chair: Claudia AcevedoJose Mauro C HernandezTina M Lowrey2006: Monterrey, Mexico - Volume 1
Conference Chair: Silvia GonzalesDavid Luna2023: Amsterdam, The Netherlands - Volume 12
Conference Chair: Selin AtalayAylin AydinliFemke Van Horen2018: Ghent, Belgium - Volume 11
Conference Chair: Maggie GeuensMario PandelaereMichel Tuan PhamIris Vermeir2013: Barcelona, Spain - Volume 10
Conference Chair:2010: London, U.K. - Volume 9
Conference Chair: Alan BradshawChris HackleyPauline Maclaran2007: Milan, Italy - Volume 8
Conference Chair: Stefania BorghiniMary Ann McGrathCele C. Otnes2005: Goteborg, Sweden - Volume 7
Conference Chair: Karin M. EkströmHelene Brembeck2003: Dublin, Ireland - Volume 6
Conference Chair: Darach TurleyStephen Brown2001: Berlin, Germany - Volume 5
Conference Chair:Andrea Groeppel-KleinFranz-Rudolf Esch1999: Jouy-en-Josas, France - Volume 4
Conference Chair: Bernard DuboisTina M. LowreyL. J. ShrumMarc Vanhuele1997: Stockholm, Sweden - Volume 3
Conference Chair: Basil EnglisAnna Olofsson1995: Copenhagen, Denmark - Volume 2
Conference Chair:1992: Amsterdam, Netherlands - Volume 1
Conference Chair: Gary BamossyW. Fred van Raiij2024: Bali, Indonesia - https://www.apacr2024.com/
Conference Chair: Thomas AllardDaiane ScarabotoShane Wang2019: Ahmedabad, India - Volume 12
Conference Chair: Shailendra Pratap JainAkshaya Vijayalakshmi2015: Hong Kong, China - Volume 11
Conference Chair: Echo Wen WanMeng Zhang2012: Queenstown, New Zealand (Millennium Hotel) - Volume 10
Conference Chair: Ekant VeerPaul W. BallantineLucie K. Ozanne2011: Beijing, China (Renmin University) - Volume 9
Conference Chair: Zhihong YiJing Jian XiaoJune CotteLinda Price2009: Hyderabad, India - Volume 8
Conference Chair: Sridhar SamuRajiv VaidyanathanDipankar Chakravarti2006: Sydney, Australia - Volume 7
Conference Chair: Margaret Craig LeesGary GregoryTeresa Davis2004: Seoul, Korea (Sheraton Walker Hill Hotel) - Volume 6
Conference Chair: Young-Won HaYoujae Yi2002: Beijing, China - Volume 5
Conference Chair: Rami ZwickTu Ping2000: Gold Coast, Australia - Volume 4
Conference Chair: Paula M TidwellThomas E Muller1998: Hong Kong, PRC - Volume 3
Conference Chair: Kineta HungKent B Monroe1996: Perth, Australia - Volume 2
Conference Chair: Ron GrovesRussell Belk1994: Singapore - Volume 1
Conference Chair: Joseph A CoteSiew Meng Leong