As AAPBS President, I am more than delighted to announce that we will hold our AAPBS academic conference this year in Shah Alam, Malaysia.

Let me express our heartfelt thanks to Universiti Teknologi MARA for organizing and supporting our academic conference in May. I believe it will be a successful and significant academic event.

With the theme LEARNED VALUES-DRIVEN TALENT: TOWARDS QUALITY EDUCATION, I am confident our distinguished members will spark valuable ideas together. Please save the date and hope to see you soon.

Professor Dr Chong-En BAI

Dean, School of Economics and Management, Tsinghua University

Beijing, China

President, AAPBS

Assalamualaikum and greetings to all.

Praise be to Allah SWT, the Most Merciful, for the blessings of life and the opportunity to gather in this meaningful event. To begin, I'd like to extend a warm welcome to everyone attending the AAPBS Academic Conference. It is a pleasure to have you all. This international conference reflects our faculty's commitment to continuously improve educational quality and accommodate more opportunities for academic and industrial collaborations.

The theme of this conference is LEARNED VALUES-DRIVEN TALENT: TOWARDS QUALITY EDUCATION'.  The conference aims to build connections between academicians and industrial experts internationally.

I believe that this international conference will be able to present an interesting and timely discussion on the topic, with keynote speaker from Vice Chancellor UiTM, YBhg. Profesor Datuk Ts. Dr. Hajah Roziah Mohd Janor, accompanied with forums from prominent industries, contributing to the area of quality education. 

May our discussion be fruitful, and may we all gain new and valuable knowledge.

Professor Dr. Firdaus Abdullah

Dean, Faculty of Business and Management

Universiti Teknologi MARA (UiTM) Malaysia