Judging Criteria

  PROBLEM IDENTIFICATION  

• Clear identification of gap or pain points.

• Demonstrates impact and consequences of the issue

• Highlights the importance and urgency of the problem

• Supported by validation from primary/secondary sources

  VALUE TO INDUSTRY/SOCIETY/END-USER  

• Solution directly addresses the pain or gap points

• Clear value add to industry, society, or end-user

• Low-fidelity prototype showcasing 1-2 key features

  STRENGTH OF INNOVATION OR DIFFERENTIATING FACTOR  

• Creative and innovative solution.

• Unique value proposition that stands out from competitors

• Viable revenue model with potential for profit generation

  BUSINESS VIABILITY  

• Clear market need for the solution

• Potential for the revenue model to generate profit

  PITCHING  

• Clear and concise about target users, problem, and solution

• Memorable, enjoyable, and engaging pitch