•  Content Marketing & SEO Tools: Expert at SEMRush, Google Analytics, Wordpress, and Screaming Frog

• Marketing & Advertising Platforms: Experienced in operating in HubSpot, MailChimp, Youtube Ads, StackAdapt, and Trade Desk

• Project Management: Proficient in enhancing team collaboration, utilizing Slack, Google Sheets, Asana, and Monday.com 

• Design & Creative Platforms: Skilled creator in Canva, CapCut, and Adobe Creative.

CharterUP                                                                   Remote

SEO Content Marketing Specialist            November 2024- Present

ActBlue                                                               Nashville, TN

Marketing Fellow            September 2021  – May 2024        

Vanderbilt University Nashville, TN               

Research Assistant May 2023 -August 2023 

COMAGEND Cameroon Nashville, TN                   

Research Assistant                                         September 2021 – December 2021           

Wester, J. (2024). The Contagion of Trauma. Nashville, TN: Vanderbilt University Undergraduate Research Journal for African American Diaspora Studies

Vanderbilt University | Nashville, TN    

B.A. Political Science

C*NTIUUM  Nashville, TN 

• Social Media Manager May 2025-Present

Created comprehensive social media strategy, utilizing Hootsuite to coordinate for the event launch in October.

Mu Rho Chapter Delta Sigma Theta Sorority, Incorporated Nashville, TN 

50th Anniversary Marketing and Communications Chair December 2024 - Present  

• Spearheaded the development of a marketing playbook to guide branding, tone, and outreach strategy.

Vanderbilt Student Government | Nashville, TN | April 2023 -April 2024

Committee Chair of Student Organizations and Community Building      

• Organized cultural events, workshops, & volunteer programs on campus to foster a strong sense of community & belonging among students

• Increased community involvement by 10% through Google Forms surveys to understand community needs, & effectively communicated findings to the VSG community

Delta Sigma Theta Sorority, Incorporated | Nashville, TN |  October 2022 - October 2024

Southern Region Collegiate Social Action Committee Member        

• Implement voter registration drives and creative educational content in a weekly newsletter distributed to over 30,000 members.

• Collaborated on crafting & distributing a weekly email newsletter to over 20,000 members, addressing pressing issues such as best practices, news updates, & action items

Vice President of The Mu Rho Chapter | April 2022 -April 2023                                                     

• Conceptualized & designed innovative thematic programming content using Adobe InDesign to drive increased viewership engagement

• Optimized brand visibility by enhancing graphic designs & videos through Canva & Final Cut Pro, resulting in a significant increase in engagement metrics

• Implemented an internal social media calendar and scheduled social media posts about awareness days and programming updates

College Council | Nashville, TN | September 2022 – April 2023

President

• Orchestrated mental health workshops to foster an inclusive residential environment benefiting 350 students

• Enhanced audience engagement on Instagram by crafting compelling social media content for the residential college

• Dean’s List: Fall 2020- Spring 2024

• Vanderbilt Student Marshal

• Delta Sigma Theta National Emotional Intelligence Award

• STRANDS Junior of the Year

•  Vanderbilt Awards for Leadership Excellence Finalist

• Winn Scholar