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Product Pinocchio - GamestormingObject of Play Quite naturally, most of us don’t think of products or services as being alive and animate. But there are a lot of benefits to imagining a product as a friend rather than an instrument. By pretending that a product has come to life, we can personalize and evolve its features in a …

The Blind Side - GamestormingObject of Play Every human being has blind spots and every company does, too. Knowledge openness can enhance businesses and relationships while knowledge blindness can make things unnecessarily more difficult. In other words, what we don’t know can hurt us. The military refers to this as “the fog of war.” The premise of this game, …

Forced Analogy - GamestormingObject of Play We understand things by grouping them with other things of similar type and function. An airplane is similar to a helicopter; they’re both flying things. Both are more similar to a bird, which is also a flying thing, than any of those things are to an earthworm, which is a crawling and tunneling thing. …

Cover Story - GamestormingObject of Play Cover Story is a game about pure imagination. The purpose is to think expansively around an ideal future state for the organization; it’s an exercise in visioning. The object of the game is to suspend all disbelief and envision a future state that is so stellar that it landed your organization on …

6-8-5 - GamestormingObject of Play Rarely are ideas born overnight. And for an idea to become a great idea, it takes considerable work and effort to develop. Part of the reason we end up with under-developed ideas is that we stick with the first good idea we have — rather than taking the time to explore complementary approaches. …

Whole Product Game - GamestormingObject of Play In a competitive business environment, it is important to attract and keep customers by making your product stand out from the competition. Products are not just tangible items; they are a unique combination of benefits, services, and promises. The Whole Product Game — inspired by Ted Levitt’s “Whole Product Strategy” — categorizes …

Do, Redo & Undo - GamestormingObject of Play When creating something, it’s easier to think in the affirmative. We think in a vector of taking actions and building things, and can forget that over time undoing those same decisions can be just as important. Do, Redo & Undo asks a group to focus on this, and to think through the …

Design The Box - GamestormingObject of Play Before you begin, focus on the end. In this exercise, teams create the physical “box” that sells their idea—whether that idea will ultimately become a tangible product or not. By imagining the package for their idea, the teams make decisions about important features and other aspects of their vision that are more …

Synesthesia - GamestormingObject of Play By its very nature, knowledge work can be a head-heavy, deeply analytical activity. Even when the results of the work are sensory, the process of getting there is often the opposite: we think our way to solutions and filter out the five senses as irrelevant or frivolous. Through Synesthesia role play, participants …

Heuristic Ideation Technique - GamestormingPhoto by Dr. Nathan Ryder. Object of Play In this simple game, participants use a matrix to generate new ideas or approaches to a solution. The game gets its name from three heuristics—or rules of thumb of idea generation: • A new idea can be generated from remixing the attributes of an existing idea. • A new …

Brainwriting - GamestormingObject of Play Some of the best ideas are compilations from multiple contributors. Brainwriting is a simple way to generate ideas, share them, and subsequently build on them within a group. Access to multiple hands, eyes, and minds can yield the most interesting results. Number of Players: 5–15 Duration of Play: 30–45 minutes How to …

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