This internship experience at Love, Bonito has taught me many aspects of running a clothing brand, especially one in early - booming, but growing stages. I’ve gotten to work alongside Fashion Designers and Product Developers alike, learning trend-focused design as well as the longevity, functionality, and comfortability that Love, Bonito prioritizes in design. I’ve gained a better understanding of designing for a diverse customer base, addressing the issues of everyday women through design, and identifying my own needs in clothing which greatly relates to our consumers. 

In the two months I’ve been at Love, Bonito, I’ve had the opportunity to contribute in many ways such as assisting in and photographing fittings, where Product Developers and Fashion Designers assess the design and functionality of a garment. These fittings have been pivotal in my understanding of customer sentiment, product development, and the drawing board to market pipeline. 

I’ve also been able to be a part of buying sessions, dressing models and putting together styled looks to show the internal buying team, who decide what will be put on the market. After buying sessions, the buying team, designers, and often CEO meet to look at the variety of color and fabric options for each style and choose which colorways will be bought and put into stores. I enjoy sitting in on color-pickings and gaining a better understanding of how teams decide what consumers will want and buy, even a year out. 

Under designers and product developers, I’ve been able to expand upon my technical skills such as using software like photoshop to create prints, adapt colorways, and alter garments.