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About the Project
Monet Analytics is a fast and cheap AI-powered tool for short video performance optimization based on data consisting of human reactions and engagements to the video frame by frame. In order to collect the data, the audience needs to turn on their camera with the incentives of cash. Monet uses a lower sample testing method (N = 30) to analyze the subconscious and conscious response of the audience (ages 18-50 years old) to give an overall score and some indication of what is happening with the video and how it can be improved. The current proprietary methodology to rate content using metrics of the subconscious and conscious has a favorable correlation with TikTok performance data of views per follower. The goal of this project is to use the existing data set to build an improved multivariate optimization algorithm that best predicts performance in relation to the TikTok behavioral metrics.
Student Team
Stella Aurelia
Kavin Phabiani
Siddhant Purohit
Poala Zelaya
Mentor
Anurag Bist
Xinping Cui
Ramon Solves
Joshua Ziliak
About Monet Analytics
The University of California, Riverside (UCR or UC Riverside) is a public land-grant research university in Riverside, California. It is one of the ten campuses of the University of California system. The main campus sits on 1,900 acres (769 ha) in a suburban district of Riverside with a branch campus of 20 acres (8 ha) in Palm Desert. In 1907, the predecessor to UCR was founded as the UC Citrus Experiment Station, Riverside which pioneered research in biological pest control and the use of growth regulators responsible for extending the citrus growing season in California from four to nine months. Some of the world's most important research collections on citrus diversity and entomology, as well as science fiction and photography, are located at Riverside. UCR's undergraduate College of Letters and Science opened in 1954. The Regents of the University of California declared UCR a general campus of the system in 1959, and graduate students were admitted in 1961. To accommodate an enrollment of 21,000 students by 2015, more than $730 million has been invested in new construction projects since 1999.
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