By: Taylor Franco
Sally V. Martinez
Eastside Journal, June 9, 1976
Personal Life
Sally Martinez was born on September 9th, 1934. Throughout her lifetime, Martinez exhibited strong leadership in the various positions she held. In addition to her role as a leader, she was a wife to her husband Richard Martinez, and a mother to her children Lorene, Richard II, and Sharon.
NWC Role
Sally Martinez was the fourth Alternate Delegate from California to the 1977 National Women's Conference in Houston, Texas and one of three Co-Chairwomen who facilitated the California State Meeting.
*California IWY Executive Committee (1977)*
*California IWY Nominating Committee (1977)*
*Commission Chairwoman for the L.A. County Commission on the Status of Women (1977)*
*Commissioner for the L.A. County Commission on the Status of Women (1981)*
Check out the button Sally donated to the Smithsonian!
The obstacles that the Chicana Movement endured in its effort to establish itself as a force to be reckoned with illustrates the complexity of intersectional challenges. Chicana women battle the dual challenge of identifying with a marginalized community in addition to their struggle for gender equality.
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Well aware of the inequalities minority women experience, Sally actively advocated for the advancement of Chicanas and other minority women.
Sally Martinez, among other Mexican American women, led California's first business women's conference. The conference's primary goal was to bring women in business together.
Martinez wasn't one to take a backseat in the campaign for gender equity. She spoke as a panelist at the conference on Management Techniques to help better prepare Chicana women for the professional world. Here, she contributed to the collaborative effort of assisting women in obtaining equal footing with men as entrepreneurs.
Barbara Bradley, “Conference to see ERA dissension,” Independent, June 16, 1977, https://newscomwc.newspapers.com/image/721939963; International Women’s Year California State Meeting, Final Report to the National Commission on the Observance of International Women’s Year, June 1977, pg. 4.
Barbara Bradley, “ERA chaos abounds at women's conference,” Independent, June 18, 1977, https://newscomwc.newspapers.com/image/721940840
Barbara Bradley, “IWY confab over, but debate lingers,” Independent, June 23, 1977, https://newscomwc.newspapers.com/image/72194317.
CA, U.S., Marriage Index, 1949-1959, ancestry.com.
“CHICANAS: Women’s Movement,” The Los Angeles Times, September 23, 1981, pg. 24, Newspapers.com.
Guerra & Gutierrez Mortuary, “Richard Martinez Obituary,” accessed January 23, 2022, https://www.guerragutierrez.com/obituary/richard-martinez.
International Women’s Year California State Meeting, Final Report to the National Commission on the Observance of International Women’s Year, June 1977, pg. 3, 4, 94, 109, 165, 173.
“MEXICAN-AMERICAN Women hold States’ first business contab,” Eastside Journal, June 9, 1976, https://newscomwc.newspapers.com/image/710392608.
Noel Swann, “War vowed on rapists: Women’s commission asks self-defense classes,” Independent, December 13, 1977, https://newscomwc.newspapers.com/image/722106976.
UCI to Sponsor Conference for Women Saturday," The Los Angeles Times, May 20, 1977.
U.S., Public Records Index, 1950-1993, Volume 1, ancestry.com; Nuwber, “Sally V. Martinez from Monterey Park, CA,” accessed January 23, 2011, https://nuwber.com/person/563a531a7686b0176bfe1bb6.