Foundations of Business Leadership (450009)

Foundations of Business Leadership helps students develop an understanding of how academic skills in mathematics, economics and written and oral communications are integral components of success in any business career. The course is divided into four primary units of study including management/leadership, marketing, accounting/finance, and entrepreneurship. Students examine leadership and management models to determine the impact on business and industry. They are then introduced to the functions of marketing, the 4 Ps, and consumer behavior. Accounting and finance topics used by almost all business professionals and management teams are introduced and finally, students will get a sneak peek of entrepreneurship concepts.

Marketing Principles (550011)

Provides students with an overview of marketing concepts. Students develop a foundational knowledge of marketing and its functions, market research, brand awareness, social media, marketing information management (CRM), the 4 Ps, service industry marketing, promotion and selling, and marketing careers in various industries.

Entrepreneurship (400017)

Provides students with an understanding of the critical role played by entrepreneurs in the national and global economy. Students learn not only the skills necessary to become entrepreneurs, but also the attitudes, characteristics, and techniques found in successful entrepreneurs that students will need to succeed. Students explore the steps necessary to starting a business, including financing, forms of organization, and business plans. They learn about the operational issues that new businesses are faced with, such as taxation, licensing, and liabilities, as well as the financial risks of starting a business. Students examine ethical issues and develop a framework for managing them. Finally, students identify the risks, returns, and other aspects of entrepreneurship as a potential career.

Multimedia Publications (410017)

This course is a one-credit course designed to provide students with the ability to utilize digital equipment and multimedia digital imaging software, produce interactive media projects, and produce digital videos. Students use various hardware peripherals as well as the Internet for integrating skills to create a variety of publications. Software used includes Adobe Flash, Adobe Premiere Pro, Adobe After Effects, Adobe Audition, and Adobe Encore. Upon successful completion of this course, students will have the opportunity for national certification through Adobe’s “Adobe Certified Associate” (ACA) program.

Dual Enrollment Principles of Accounting

The DE Principles of Accounting I (Semester 1) is an online course offered through Jeff State. It is designed to provide a basic theory of accounting principles and practices used by service and merchandising enterprises. Emphasis is placed on financial accounting, including the accounting cycle, and financial statement preparation and analysis.

The DE Principles of Accounting II (Semester 2) is an online course offered through Jeff State. It is a continuation of BUS 241. In addition to a study of financial accounting, this course also places emphasis upon managerial accounting, with coverage of corporations, statement analysis introductory cost accounting, and the use of accounting information for planning, control, and decision making.

Dual Enrollment Principles of Management

The DE Principles of Management is an online course offered through Jeff State. The course provides a basic study of business management principles. Students will learn concepts necessary for leading and managing in a constantly evolving business environment. Topics that will be presented include functions related to planning, organizing, staffing, directing, and controlling with emphasis on practical business applications.

Dual Enrollment Microcomputer Applications

This course is an online course taught online by a Jeff State instructor but facilitated by an HTHS instructor in an HTHS lab during the school day. It is an introduction to the most common microcomputer software applications. These software packages should include typical features and applications such as word processing, spreadsheets, and database management and presentation software. Upon completion, students will be able to utilize selected features of these packages.

Note: This is a required course for most college majors.