Welcome to Trade DNA. Learn through our simulated enterprise, the Global Business Enterprise [GBE], where global business development projects are created covering three regions of the globe: Americas, Asia Pacific, and EMEA. Within those regions teams develop business in global markets with U.S. made or branded products. The GBE follows the Global Business Development Cycle© [GBDC] where we explore, plan, and implement strategies regarding Market, Product, Partner, Risk, and Logistics. Join in as we develop our our global markets together!