"Nosedive" (Black Mirror, Series 3, Episode 1)
"Nosedive" (Black Mirror) is the first episode of the third series of the British science fiction anthology series Black Mirror. Michael Schur and Rashida Jones wrote the teleplay for the episode, based on a story by series creator and co-showrunner Charlie Brooker, while Joe Wright acted as director. It premiered on Netflix on 21 October 2016, alongside the rest of the third series.
Black Mirror, a British speculative anthology series created by Charlie Brooker in 2011, considers the murky relationship between humans and technology, the latter of which often threatens to progress so quickly that our ethical frameworks don’t have the chance to catch up. Brooker has said that the show’s name refers to “the cold, shiny screens” of the devices we’re so attached to, but it also seems to offer a message that technology reflects the darkest elements of humanity right back at us. Some episodes are set in vividly imaginative future worlds; the most disturbing ones, though, are set in the present, and shine an uncomfortable spotlight on the ways in which we’re already living.
In that sense, “Nosedive” is both dystopian fiction and acute social satire. Lacie (Bryce Dallas Howard) lives in a version of America where every tiny interaction is ranked by the people involved on an app that syncs with augmented-reality contact lenses (or retinal implants, it’s unclear). The minute you see someone you can also see their ranking, meaning that reality has morphed into a pastel-colored nightmare of aggressive cheeriness, as citizens attempt to out-nice each other and bump up their ratings.