Events

Our annual giveaway

To increase the peer to peer or face to face connection between the student body and the Marquee, I reintroduced the idea of holding lunch events or creating incentives for students to want to buy a yearbook or their dedication ads. As Jellycats are trending and are very popular gifts, to instill a sense of tradition (because we did it last year as well), we ran the same giveaway for all grade levels. It was very successful because we were able to increase sales for both our yearbooks and dedication ads (before it's deadline): as it was a requirement to be entered in the giveaway. 

It is also a fun way to connect with the student body because as a section we would deliver the Jellycat to the winner, and we would see their reaction. People remembered the giveaway from last year, so it was way easier to promote. What I would love is for more giveaways possibly earlier in the year because the issue with this was that it was too last minute to be done again.

Our annual Fun Lunch

To increase the peer to peer or face to face connection between the student body and the Marquee, I reintroduced the idea of holding lunch events as a staffer, so as an editor I knew that I wanted to continue that. We held two Fun Lunches this year: one was collaborative for Scholastic Journalism Week with the other publications, and then we held another one when our application deadline was approaching. We have great results when we do this because the student body is able to see our faces, get the chance to see what we do, and ask questions. 

Not only did we have an influx of applications in comparison to previous years, but because we passed out flyers and our social media is becoming popular (through videos, specifically), people started just learning the Marquee brand.