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To answer that infamous question, I felt it is best that I share my CV with you.
Read to the end because you will find names of past & present clients along with Case Studies.
Alright, let's proceed.
Google: Analytics, Merchant, Search Console, Trends, Ads
Social Media: Pinterest, YouTube, Meta, TikTok, LinkedIn, Ads Manager
SEMRush
Shopify
CRMS: Klaviyo, Aweber, Convertkit, Kajabi, Kartra
Canva and Adobe Illustrator
Movavi Video Editor
ManyChat
Microsoft Dynamics D365
Peachtree , Quickbooks
Web Design and maintenance
Email marketing
Content creation
Paid and Organic Marketing
SEO
Data Analytics
Pitching and persuasive writing
Accounting and Cash Flow Management
Leadership and Management
As a certified Ecommerce Operations Strategist for the past 5 years, plus the experience gained from my 12 year Accounting Career, I accomplished the following in Retail Storefronts and Online Stores:
Increased customer acquisition by pitching to established brands, corporate entities and celebrities which resulted in over 200% sales increase.
Streamlined work flows, documented standard operating procedures and key performance indicators for the team.
Developed an inventory management system that tracks stock reorder levels, identifies possibilities of theft and captures monthly stock movements.
Amplified conversion rates and conversion speed by 30% through the use of organic and paid marketing by analyzing data and using it to conceptualize growth plans.
Mapped out the consumer shopping journey to make website navigation easier which increased average order value by 300%.
Constructed monthly budgets along with analyses in-keeping with Financial Principles and the Business targets.
Designed email flows with tailored email contents that increased open rates by 20% and click through rates by 30%.
Created 365 days worth of content along with sales and marketing forecasting resources for store owners to adopt in their operations which cutdown planning time by 50%.
Grew organic searchability by over 20,000% through the use of SEO content on website ( product descriptions, ALT Text, blogs,) YouTube Videos, Pinterest and Meta.
Created successful paid advertising on Meta and Google that yielded low cost per click ($0.01) and high revenue and leads.
Led site personalization, attractive product assortment, cross selling, rich and premium product presentation(s) in alignment with DTC (direct to consumer) channel.
Recommended, set up and executed seasonal product catalogs, published products and content across websites, managed product info in Product Information Management (PIM) system, implemented site changes ahead of events and campaigns, categorization, and promotional/merchandising tactics; to maximize revenue and achieved gross margin and net sales targets for 85% of clientele.
Shaneika Pierce, Sabrak Boutique, www.sabrakboutique.com
Michelle McEllis. McEllis Brides Studio www.mcellisbrides.com
Adelle Prime, Dellez Fashion, www.dellezfashion.com
Daniella Wilson, Skin and Glory UK www.skinandgloryuk.com
Felicia Babb, Odageco, www.odageco.com
Mama Faye, Taaru Majeure, www.taarumaejure.com
Dartesha Myers, Lucyy Lunaee, www.lucyylunaee.com
Joy Edwards, Sweet Surrender www.sweet-surrender.biz
Estina Rhodes, Estina J, www.estinaj.com
Tami Barnett, Lash Bar Kollection www.lashbarkollection.com
Tawana Devine, Devine Dolls Boutique www.devinedollsboutique.com
Rachel Taylor, Glam It Up Designs, www.glamitupdesigns.com
Deidre Brown, Pretty Productive, www.prettyandproductive.com
Kelli Martin, L Rouge Beauty, www.lrougebeauty.com
Diedna Jordan, She Lavish Collections, www.shelavishcollections.com
Nerissa Malloy, Consultant, www.nerissamalloy.com
Latisha B. Russell, Latisha B. Russell LLC. www.latishabrussell.com
Monique Brown, Believing & Achieving Customer Service, www.moniquebrowncoach.com
Therese Henderson, Vinie Lee Boutique, www.vinieleeboutique.com
Anita Mc Davis, Chokolate Doll Boutique, www.chokolatedollboutique.com
Arlinda Lindsay, Agape Empowerment Boutique, www.agapeboutiques.com
Lifaite Dupont, Estetik Boutik, www.estetikboutik.com
Montravon Latise, www.montravonlatise.com
Alisha Mc Clain, Cosmic Kid Co. LLC
Anetria Rachel, Blaque Lotus Beauty Supply
See below 4 client's case studies for your review