Key Stage 4

OCR Creative iMedia

Digital Media is a key part of many areas of our everyday lives - and is vital to the UK economy. Production of digital media products is a requirement of almost every business, so there is huge demand for a skilled and digitally literate workforce.

This qualification will help students to develop specific and transferable skills, such as research, planning and review; working with others, and communicating creative concepts. The qualification’s hands-on approach has strong relevance to the way young people use the technology required in business.

The course consists of 3 different units.

R093 is the written component, resulting in an exam of 1 hour 15 minutes, externally assessed by OCR.

The remaining two units are practical assessments which are completed in lesson time internally and externally assessed by OCR.

R093 - Creative iMedia in the media industry

This is assessed by taking an exam. In this unit you will learn about the media industry, digital media products, how they are planned, and the media codes which are used to convey meaning, create impact and engage audiences. Topics include:

The media industry
Factors influencing product design
Pre-production planning
Distribution considerations.

R094 - Visual identity and digital graphics

This is assessed by completing a set assignment. In this unit you will learn to how to develop visual identities for clients and use the concepts of graphic design to create original digital graphics to engage target audiences.

Topics include:

Develop visual identity
Plan digital graphics for products
Create visual identity and digital graphics

R097 - Interactive digital media

This is assessed by completing a set assignment. In this unit you will learn how to plan, create and review interactive digital media products. Topics include:

Plan interactive digital media
Create interactive digital media
Review interactive digital media

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