Service Description:- ideally all hotels and restaurants regardless of the type of customers should be clean and neat. Unfortunately this is not the case in all places and all times. However, hotels and restaurants which cater to foreign tourists have to be extremely clean and neat. They hate to have much higher standards than other hotels and restaurants which meet the demand of the local market. At the same time, hotels for tourists have to be relatively small perhaps in the range of 15 to 20 beds since tourists come in groups of not more than 20 people in a group Foreign tourists who travel to Africa come with certain pre-conceived prejudices about the standards of hotels and restaurants. These prejudices can only be disproved if these hotels and restaurants are always clean and neat to the highest standard.
Otherwise, tourists will be discouraged from visiting tourist sites in the Region. Hence one pre-condition for the further development of the tourist industry in the Amhara Region is the presence of hotels and restaurants with the highest standard of cleanliness and neatness. This project idea, therefore envisages the establishment of such hotels and restaurants in such tourist sites as Bahir Dar, Blue Nile Falls, Gondar, Lalibela, Semen Mountain park, etc.
Market Potential:-Every year a substantial number of foreign tourists visit tourist sites in the Amhara Region. Most of the tourists are what is called back pack tourists which means they travel with low budget staying in least expensive hotels and eating in low prices restaurants. For these types of tourists, the most attractive facilities are small hotels and restaurants which are simple, functional but extremely neat and clean. Some for their clean clothing. Some of them wear like the farmers in their own countries. They water faded jeans and khaki shirts. But demand clean accommodations.
If small hotels and restaurants which are clean and net are established in the major tourist sites of the region, they will have enough customers of foreign tourists which will make them financially viable. In addition, these small hotels and restaurants will also be used by Ethiopians who will travel to the tourist sites for different purposes such as government and business trips. This will bring additional revenues to the facilities.
Estimated Investment:- This project idea envisages at least one high standard small hotel and a restaurant in each of the major tourist sites of the region. In each site one hotel with twenty bed-rooms and a restaurant with a seating capacity of 40 people are assumed to be built. The estimated investment cost for these facilities will be the following
Building 600 m2 at Birr 2500/m2 = Birr 1,500,000
Furniture and Fixtures. = Birr 400,000
Working Capital = Birr 200,000
Total = Birr 2,100,000
Benefits:- Induces more tourists to visit the region, creates good impression about hotel facilities in the region, brigs in more foreign exchange to the country and revenue to the region.
Location:- Bahir Dar, Blue Nile Falls, Gondar, Lalibela one of the islands in Lake Tana, Semen National Park…..