About Us

The purpose of the Light my Launch Small Business Mastermind ThinkTank is to develop & strengthen the strategic & core brand messaging muscles of the entrepreneur -- then lather, rinse & repeat -- with the wantrepreneur.

Although the era of the "shiny, new marketer" has just about dawned, unfortunately, it left entirely too many empty wallets & bank accounts in its wake.  

This marketer, that marketer & the other somehow magically (see supposedly) came up with solutions for seemingly every floundering small business owner, consultant & start-up.  With a one-size-fits-all worksheet, businesses were supposed to take-off from Ground Zero to six figures by a matter of six to eight weeks, via a flurry of worksheets, weekly phone calls & pep talks.

But something happened.  Well, nothing happened, actually.

Long after completing the pricey programs & after you've hung up the hi-fiving phone calls, you somehow finally managed to remove the remaining grains of glitter from your eyes.  You look at your balance sheet.  Wouldn't you know it?  Those shiny marketers guaranteed your bottom line wouldn't look the same & you know what?  It doesn't..... Now, it's in the red.

Enough is enough.

How could one program suit the needs of a balloon artist, a lifestyle coach, a jewelry-maker, a writer & a perfumist?  Seriously.   This is the typical fate of most consumers of online marketing programs.  No cookie-cutter worksheet, pep-talk or private Facebook group is going to get you any closer to building a six-figure earning empire.

It's about time for beta- / split- / battle- & time-tested strategies, resources & connections that not only reach your desired clients, but actually influences their buying decisions.  It's about time not only you encounter real-world experiences you can relate to, but use in your own communications.  It's about time you connect with like-industry professionals, as opposed to being treated like the above-mentioned 'assorted box of chocolates': some get consumed; most thrown out.

How about this: It's about time you started experiencing cash coming in, instead of the usual hemorrhaging causing cash to leave out.

Just imagine your business mastermind group receiving the help it sorely needs at your level of success within your industry, so no one gets left behind.  Imagine meeting with & listening to guest speakers specific to your industry to give you their priceless been-there-done-that know-how?  Imagine impromptu, yet fun field trips that will inspire how you'll lead your own business mastermind groups.

It's all real & it's all here, courtesy of the Light my Launch Small Business Mastermind ThinkTank.

Who's Who?

LmL Small Business Mastermind  Enforcers | Facilitators:

Annesa L Lacey ['Lacey']

Lacey, a business book ghostwriter, business mastermind content copywriter, Amazon Kindle author, marketer & online media reporter, is usually wearing out her heels covering business events around the Chicago land area.  As a gifted storyteller, it's important she gets to the heart of a brand's core message.  Not only is the truth found within the message [or story], but so is the sale. 

Lacey excels in the following areas of expertise:

 - Author

 - Business Operations

 - Branding Specialist

 - Business Book Ghostwriter

 - Business Connector

 - Content Marketer / Copywriter

 - Curriculum | Agenda Coordinator

    * Business Mastermind Groups

    * Business | Digital Master Classes

    * Expos & Conferences

 - Digital Publishing

 - Media Writer

 - Production Graphics

 - Social Media Marketer

 - TV Producer | Reporter

 - Web Administrator

.... along with a host of high-end, collaborative & relevant industry-specific entrepreneurs!

Get ready to get connected to fellow Thought Leaders to help grow your businesses by providing the following initiatives:

• long-overdue laser focus on your industry between yourself & your group

• invaluable networking opportunities & peer advisory relationships

• highly actionable support & Calls-to-Action [CTAs]

• relevant, real-life & industry-specific Thought Leaders who can speak to & show you how to overcome your business pain-points

• resources & tools that will dramatically improve your brand's overall structure & operations; as well as

• finally getting the needle to move on increasing your brand's bottom line. [What a novel idea!]