Process

From understanding human behavior to developing user-centric solutions.

Research process

Combining academic rigor with pragmatism (ex Jabra GN Store Nord). Mixed methods: qualitative & quantitative over single method. My experience in DK was an eye-opener because most tech companies rely on one or the other; big mistake.

Principles

USABILITY over FEATURES
FUNCTION over FORM (shout-out to the Bauhaus school)
SAFETY over AESTHETICS
MIXED-METHODS (BOTH qualitative & quantitative) over SINGLE METHOD (JUST qualitative)
PLEASURABLE experience over FRUSTRATING experience

For example...,

Design Process

iTPsykologi – Human Factors Engineering

Jabra UX, GN Store Nord A/S, Audio

Artefacts are censored by Non-disclosure Agreements, unfortunately, for both iTPsych and Jabra.

UX workshops with users for discovery and pre-concepting of user needs and requirements to be transformed into product and digital experience functions.
I introduced eye-tracking as an objective UX method for both discovery and validation phases of product/experience development.
Mentored colleagues on statistical analysis of user data from digital platforms and physical products.

Det Kongelige Akademi – Design, Centre for Visibility Design

Published articles:

To use serifs or not? How the Serifs and Stroke Contrast of Fonts Affect Readability/Accessibility

Danmarks Tekniske Universitet, Management Engineering, Human Factors Group

Published articles:

Design Process of the Development of a Wheelchair Locomotion Device for Gaming Accessibility

California State University, Long Beach & NASA

Some of the physical artefacts are censored by Non-disclosure Agreements, unfortunately.

Heavily-regulated industries with complex systems such as the aviation, medical, and nuclear industries require human factors psychologists in the USA. Hence, the collaboration between the Human Factors Master of Science program at CSULB and NASA Ames Research Center.